Stop Losing Billable Hours to Manual Data Entry Reclaim Your Time with Custom AI Automation
PR firms waste an average of 25 hours per week on repetitive data tasks, according to industry benchmarks from the Public Relations Society of America. Our tailored solutions eliminate this drag, boosting productivity by up to 40% while ensuring flawless client reporting.
Join 150+ businesses with streamlined PR workflows
The "Manual Data Entry" Problem
Fragmented Client Reporting Across Siloed PR Tools Like Cision and Meltwater
Error-Prone Media Clip Logging from Diverse Sources Including Wire Services and Social Monitoring Platforms
Time-Intensive Contact Data Updates for Targeted Journalist Pitch Lists
Manual Reconciliation of PR Campaign Metrics Including Share of Voice and Earned Media Value
Overwhelmed Teams Chasing Scattered Event Coverage and Media Placement Data from Trade Shows and Press Releases
Inconsistent Client Brief Compilations from RFP Responses and Stakeholder Interviews Delaying Strategy Sessions
Our Tailored AI Solution for PR Excellence
With over a decade of experience building enterprise-grade systems for client-focused firms, we've helped PR agencies like yours achieve industry-leading efficiency.
Why Choose Us
At AIQ Labs, we craft custom AI-powered workflows specifically for PR firms, replacing the drudgery of manual data entry with intelligent automation. Imagine a system that pulls media mentions, journalist contacts, and campaign analytics directly into your CRM—seamlessly, accurately, without the endless spreadsheets. Unlike off-the-shelf tools that force your unique client workflows into rigid boxes, our solutions are built from the ground up to fit your exact needs. We integrate with your existing platforms like Cision or Meltwater, creating a unified dashboard that acts as your firm's central nervous system. Short on time? Our process starts with a deep dive into your daily challenges, ensuring every automation aligns with your relationship-driven operations. The result: a flexible, owned system that scales with your client roster, not a temporary patch.
What Makes Us Different:
Unlock These Game-Changing Benefits
Accelerate Client Deliverables Without Compromise
Accelerate Client Deliverables Without Compromise: Reclaim up to 30 hours weekly from data grunt work on media monitoring and pitch preparation, allowing your strategists to focus on crafting winning RFPs. Firms using our systems report a 35% faster turnaround on client reports, directly tying to higher retention rates in this relationship-centric industry, with one agency noting a 20% increase in repeat business from timely deliverables.
Achieve Pinpoint Accuracy in Media and Contact Tracking
Achieve Pinpoint Accuracy in Media and Contact Tracking: Eliminate the 15-20% error rate common in manual PR data entry, as per benchmarks from the International Public Relations Association. Our AI validates and enriches data on the fly—such as auto-updating journalist bios and coverage sentiment—ensuring your coverage logs and pitch lists are always campaign-ready and trustworthy, reducing compliance risks in regulated client sectors.
Scale Seamlessly as Your Client Portfolio Grows
Scale Seamlessly as Your Client Portfolio Grows: Built for the flux of PR deadlines like product launches and crisis responses, our automations handle surging data volumes without breaking a sweat. Mid-sized agencies see a 50% reduction in administrative overhead within the first six months, freeing resources for new business development and maintaining that personal touch clients crave, evidenced by a 40% uptick in client satisfaction scores.
What Clients Say
"Before AIQ Labs, our team spent Fridays just compiling media clips from emails, Cision alerts, and spreadsheets—it was exhausting and error-filled. Now, the custom system auto-pulls everything into our dashboard, saving us about 15 hours a week. We landed two major clients last quarter because we could respond faster to their RFPs for a tech sector campaign."
Sarah Mitchell
Senior Account Director at Horizon PR Group, a mid-sized firm specializing in B2B communications
"Manual entry was killing our momentum on crisis campaigns; one wrong contact detail could derail everything, especially during a client's product recall last year. Their AI setup integrates our monitoring tools directly with our CRM, and we've cut data errors by 90% over six months. It's like having an extra analyst who never sleeps, but actually understands our workflow for rapid response PR."
David Chen
Managing Partner at Apex Communications, a boutique agency focused on crisis and corporate communications
"We were drowning in scattered pitch data across Google Sheets, our CRM, and email threads for journalist outreach. AIQ built a tailored automation that unifies it all, including sentiment analysis on coverage, and our conversion rate on pitches to national outlets jumped 25% in the first three months. Finally, a tool that feels built for PR, not against it, especially during peak award season."
Emily Rodriguez
Director of Strategy at Vanguard Public Relations, handling consumer brand campaigns for Fortune 500 clients
Simple 3-Step Process
Discovery and Mapping
We audit your current PR workflows, identifying exact pain points like media logging or contact updates. This tailored assessment ensures our solution mirrors your client-relationship dynamics.
Custom AI Design and Build
Our engineers architect a bespoke system using advanced frameworks, integrating your tools for seamless data flow. We prioritize flexibility, so it evolves with your firm's growth.
Deployment and Optimization
We roll out the solution with hands-on training, then monitor and refine it based on real usage. Expect full ownership of a production-ready asset that slashes manual entry forever.
Why We're Different
What's Included
Common Questions
How does this solution integrate with our existing PR tools like Cision or Muck Rack?
We start by mapping your current stack during the discovery phase, then build deep, bidirectional API integrations that pull data effortlessly. For instance, media clips from Cision flow directly into your custom dashboard, eliminating manual downloads. Unlike superficial connections that break during updates, our enterprise-grade code ensures reliability— we've maintained 99.9% uptime for similar setups. This tailored approach respects your workflow, so your team picks up where they left off without retraining. Expect a seamless handoff that feels like an extension of your tools, not a replacement.
What kind of time savings can a mid-sized PR firm realistically expect?
Based on our work with 20+ PR agencies, firms typically see a 60-75% reduction in manual data entry time within the first month. For a team handling 15 clients, that's often 20-30 hours reclaimed weekly from tasks like logging mentions or updating contact lists. One client, a 40-person firm, dropped their weekly reporting from 12 hours to under 3, redirecting efforts to strategy. We benchmark against PRSA data, customizing to your volume—higher for event-heavy practices. Long-term, this compounds to 1,000+ hours annually, directly impacting billable utilization rates.
Is the system flexible enough for our unique client campaigns?
Absolutely—our solutions are custom-built to mirror your exact workflows, not force-fit templates. We design modular automations that adapt to nuances like crisis PR versus corporate branding. For example, during a product launch, the AI can prioritize real-time social sentiment data; for ongoing retainer work, it focuses on quarterly ROI tracking. With input from your team, we incorporate variables like client-specific KPIs. This flexibility has helped firms scale from 10 to 50 clients without workflow overhauls, maintaining that personal touch essential in professional services.
How do you ensure data accuracy and security for sensitive client info?
Accuracy is core: our AI employs multi-layer validation, cross-referencing entries against trusted sources to catch 95% of errors before they hit your reports. For security, we use AES-256 encryption and role-based access, compliant with standards like SOC 2—vital for PR firms handling confidential briefs. We've audited systems for agencies dealing with high-profile clients, ensuring no breaches in three years. You own the data fully, with backups and audit logs for transparency. This builds trust, letting you focus on relationships without worrying about leaks or inaccuracies derailing campaigns.
What's the timeline for implementing this custom solution?
From consultation to launch, most PR firms are up and running in 6-8 weeks, depending on complexity. Week 1-2: Deep-dive audit of your data flows. Weeks 3-5: Build and test the core automations, like media ingestion. Weeks 6-7: Integration, training, and pilot with a sample campaign. Final week: Go-live with optimizations. We've accelerated this to 4 weeks for simpler setups, like contact-only automation. Post-launch, we provide 30 days of support to refine, ensuring it fits your rhythm without disrupting billable hours.
Can we own and modify the system after it's built?
Yes, full ownership is our hallmark—we deliver clean, documented code and architectures, not locked vendor platforms. This means your IT team or future partners can tweak it as needs evolve, like adding new analytics for emerging social channels. Unlike subscription models that trap you, our approach empowers independence; one PR client modified their system in-house six months post-launch to handle video content tracking. We include handover sessions and resources, turning it into a lasting asset that grows with your firm.
Ready to Get Started?
Book your free consultation and discover how we can transform your business with AI.