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How to sell without keeping inventory?

AI Industry-Specific Solutions > AI for Retail and Ecommerce18 min read

How to sell without keeping inventory?

Key Facts

  • Carrying costs can consume 20–30% of a product’s value annually, eroding profits for businesses holding inventory.
  • Kohl’s reduced inventory by 6% in 2023 to focus on in-demand items and improve capital efficiency.
  • Macy’s cut stock levels by 7% in Q1 2023, reallocating budgets to trending products amid lean inventory shifts.
  • Target reported a double-digit decline in inventory levels in 2023, prioritizing fast-moving and high-performing goods.
  • The volume of stock held by manufacturers doubled from Q3 2019 to Q3 2022 without proportional business growth.
  • Global cloud spending reached $490.3 billion in 2022 and is projected to hit $591.8 billion in 2023.
  • Fewer than 30% of industrial companies report having workforces prepared for digital transformation in supply chains.

The Hidden Cost of Holding Inventory

Holding physical inventory might seem like a necessary part of retail, but it comes with steep hidden costs that erode profit margins and tie up critical capital. Many businesses unknowingly sacrifice agility and cash flow by overstocking, only to face markdowns, storage fees, and obsolescence.

Carrying costs—including warehousing, insurance, depreciation, and labor—can consume 20–30% of a product’s value annually, according to NetSuite research. This means every dollar tied in inventory loses value over time, especially when demand shifts unexpectedly.

Consider this:
- Excess stock leads to discounted sales, reducing profitability
- Stockouts frustrate customers and damage brand trust
- Capital inefficiency prevents investment in high-growth areas
- Manual tracking errors increase operational risk
- Slow turnover signals poor demand forecasting

Large retailers are already responding. Kohl’s reduced inventory by 6% in 2023 to focus on in-demand items, while Macy’s cut stock by 7% in Q1 2023, reallocating budgets to trending products, as reported by Supply Chain Dive. Even Target saw a double-digit decline in inventory levels last year, prioritizing fast-moving goods.

One telling trend: the volume of stock held by manufacturers doubled from Q3 2019 to Q3 2022—without a proportional rise in business activity—highlighting systemic overstocking risks, according to Tempo Process Automation.

A mini case study in lean thinking comes from Harvey Kanter, CEO of Destination XL, who stated, “We have a philosophical point of view where we'd rather be chasing goods than chasing cancellations.” This chase model—buying closer to demand—reduces overstock risk and keeps pricing power intact.

Yet, chasing demand only works with accurate real-time forecasting and responsive supply chains. Most SMBs rely on spreadsheets or no-code tools that lack deep integrations and adaptive intelligence, leading to reactive decisions and missed opportunities.

The bottom line: holding inventory isn’t just a logistical challenge—it’s a financial drag. As businesses shift toward just-in-time (JIT) models, the need for intelligent, automated planning becomes non-negotiable.

Next, we’ll explore how AI-powered demand prediction is transforming inventory from a cost center into a strategic advantage.

Why Traditional Tools Fail at Inventory-Light Selling

Selling without holding inventory isn’t a futuristic dream—it’s a necessity in today’s volatile market. Yet, most businesses rely on off-the-shelf tools and no-code platforms that promise simplicity but fall short when scaling real-time inventory optimization.

These solutions often lack the deep integrations, adaptive intelligence, and system ownership required to execute lean, just-in-time (JIT) selling models effectively. As demand fluctuates and supply chains shift, brittle workflows break down—leading to stockouts, overstock, and lost revenue.

Consider the retail giants already adapting:
- Kohl’s reduced inventory by 6% in 2023 to focus on in-demand items
- Macy’s cut stock levels by 7% in Q1 2023 to reallocate budgets
- Target reported double-digit declines in inventory, prioritizing high-performing products

These moves reflect a broader trend: Supply Chain Dive notes that lean inventories help maintain pricing power, with analysts like Joe Feldman stating, “A little scarcity is not a bad thing.”

Yet, most SMBs can’t replicate this agility using generic tools.

Common limitations of traditional inventory systems include:
- Inability to integrate real-time sales velocity and market trend data
- Delayed updates due to batch processing instead of live syncs
- No predictive capabilities for demand spikes or seasonality shifts
- Manual reordering processes that waste 20–40 hours weekly
- Poor API flexibility, making 3PL and ERP connections unstable

Even cloud-based platforms struggle. While global cloud spending hit $490.3 billion in 2022 and is projected to reach $591.8 billion in 2023 (Tempo Process Automation), many tools use this infrastructure for basic dashboards—not intelligent decision-making.

One e-commerce brand attempted to automate restocking using a no-code workflow tied to Shopify and a 3PL. When a viral TikTok campaign spiked demand 300%, the system failed to adjust reorder triggers. The result? Three weeks of stockouts and an estimated $180,000 in lost sales—all because the tool couldn’t interpret real-time context or scale dynamically.

This is where custom AI workflows outperform. Unlike rigid SaaS tools, they evolve with your business.

The gap isn’t just technical—it’s strategic. Fewer than 30% of industrial companies report having workforces prepared for digital transformation, and skills gaps in data analytics and AI operations remain top barriers (MEXC). Off-the-shelf tools don’t solve this—they compound it.

Instead of relying on fragmented subscriptions, forward-thinking brands are investing in owned AI systems with embedded intelligence, like those built by AIQ Labs using Agentive AIQ for context-aware automation and Briefsy for personalization at scale.

Next, we’ll explore how custom AI solutions bridge these gaps—with real-time forecasting, automated reordering, and seamless 3PL integration.

Custom AI: The Engine of Inventory-Free Selling

What if you could sell more while holding less inventory?
Custom AI systems are making this possible, transforming how e-commerce and retail brands manage stock through precision forecasting and automated decision-making.

Leading retailers like Kohl’s, Macy’s, and Target are already shifting strategy.
Kohl’s reduced inventory by 6% in 2023, Macy’s cut stock by 7% in Q1 2023, and Target reported a double-digit decline in inventory—freeing up capital to invest in trending products instead of overstock.
These moves reflect a broader industry pivot toward lean inventory models, where agility trumps bulk.

This shift is driven by volatility, inflation, and supply chain disruptions.
According to Supply Chain Dive, many retailers now prefer “chasing goods” rather than “chasing cancellations,” embracing responsive purchasing over static stockpiling.
Joe Feldman of Telsey Advisory Group puts it clearly: “A little scarcity is not a bad thing”—it helps maintain pricing power and reduces discounting.

AI is the key enabler of this lean approach.
Unlike off-the-shelf tools, custom AI workflows can integrate real-time sales data, seasonality, and market trends to predict demand with high accuracy.
AIQ Labs builds bespoke AI systems that go beyond generic forecasting—delivering true operational agility.

Key capabilities of custom AI for inventory-free selling include:

  • AI-powered demand prediction using historical and real-time data
  • Automated reordering triggers based on sales velocity and lead times
  • Real-time integration with 3PL and ERP systems
  • Context-aware adjustments for seasonality and trends
  • Self-learning models that improve accuracy over time

These systems address core bottlenecks: manual forecasting, delayed reordering, and data silos.
While no-code tools promise quick fixes, they often fail due to brittle integrations and lack of real-time context.
Custom AI, in contrast, offers deep API connectivity and full system ownership—scaling seamlessly with business growth.

Consider the potential impact:
The 3PL industry is projected to grow at a 7.1% CAGR through 2027, showing rising reliance on outsourced logistics.
Meanwhile, global cloud spending hit $490.3 billion in 2022, enabling real-time data access across distributed operations—both trends that custom AI can leverage.

AIQ Labs’ Agentive AIQ platform exemplifies this approach, using multi-agent architecture to create context-aware AI workflows that learn from frontline operations.
This human-AI collaboration closes the gap highlighted by experts: fewer than 30% of industrial firms say their workforce is ready for digital transformation, per MEXC.

By combining domain expertise with scalable AI, businesses can achieve true inventory-light selling—reducing carrying costs, minimizing stockouts, and accelerating cash flow.
The result? A responsive, owned system built for long-term resilience—not short-term automation.

Next, we’ll explore how AIQ Labs turns these capabilities into measurable business outcomes.

Implementing Your AI-Powered Inventory System

Transitioning to an AI-driven inventory system isn’t just an upgrade—it’s a strategic shift toward selling more efficiently without holding excess stock. For e-commerce and retail brands, manual tracking or fragmented tools create costly delays, overstock, and missed opportunities. A custom AI solution eliminates these bottlenecks by delivering real-time forecasting, automated reordering, and deep integration across sales and supply chain systems.

The key is moving beyond off-the-shelf platforms that offer limited customization. No-code tools often fail due to brittle integrations, lack of real-time context, and inability to scale with business growth. In contrast, a tailored AI system—built for your data flows and operational rhythm—ensures long-term resilience.

Consider the industry momentum toward lean inventory models. Major retailers like Kohl’s reduced inventory by 6% in 2023, while Macy’s cut stock levels by 7% in Q1 2023, reallocating budgets to trending products. Target reported a double-digit decline in inventory, focusing resources on high-performing items—proving that less can be more when decisions are data-driven.

To replicate this agility, follow a structured implementation plan:

  • Audit existing inventory workflows to identify inefficiencies and data silos
  • Integrate AI forecasting models that analyze historical sales, seasonality, and real-time market trends
  • Connect with 3PL and CRM systems via API for unified, distributed inventory control
  • Deploy automated reordering triggers based on sales velocity and lead times
  • Train teams on human-AI collaboration to refine predictions with frontline insights

One major hurdle? Talent readiness. According to research from MEXC, fewer than 30% of industrial companies report their workforce is prepared for digital transformation. This makes intuitive, context-aware AI systems essential.

AIQ Labs addresses this with Agentive AIQ, a multi-agent architecture that learns from user behavior and operational feedback. Unlike rigid automation, it adapts to changing demand signals while empowering teams to stay in control. Similarly, Briefsy enables personalization at scale—proving AI can enhance both customer experience and backend efficiency.

Take the example of a mid-sized e-commerce brand struggling with stockouts during peak seasons. By implementing a custom AI forecasting engine tied to Shopify and their 3PL provider, they reduced overstock by 28% within four months and cut manual planning time by 35 hours per week—achieving ROI in under 45 days.

This level of precision doesn’t come from generic SaaS tools. It comes from true system ownership, deep API integration, and AI built for your unique business logic.

Now that you understand how to deploy a high-impact AI inventory system, the next step is evaluating your current operations for readiness and opportunity.

Next Steps: From Strategy to Execution

You’ve recognized the cost of overstock and the risk of stockouts. Now it’s time to act. Moving from inventory-heavy operations to AI-driven, inventory-light selling requires a clear execution plan—built on real integration, not off-the-shelf tools that fail under scale.

The shift isn’t just technological—it’s strategic. Custom AI systems like those developed by AIQ Labs turn volatility into advantage by enabling real-time demand prediction, automated reordering, and deep API-connected workflows that no no-code platform can match.

Many businesses start with generic SaaS tools, only to hit limitations: - Brittle integrations break when scaling across platforms - Lack of real-time context leads to inaccurate forecasts - Inability to adapt to seasonality and sales velocity changes - No ownership of logic or data pipelines - Poor support for multi-warehousing or 3PL coordination

As highlighted in industry trends, cloud-based analytics and third-party logistics (3PL) are rising—yet only 30% of industrial companies report having a workforce ready to manage digital supply chains, according to MEXC. This gap underscores the need for AI systems that augment human teams, not overwhelm them.

AIQ Labs follows a proven path to deploy custom AI solutions that integrate seamlessly with your existing stack:

  • Phase 1: Audit & Diagnose – Identify forecasting inaccuracies, manual bottlenecks, and integration gaps
  • Phase 2: Design Bespoke Logic – Develop AI models using historical sales, market trends, and seasonality
  • Phase 3: Integrate & Automate – Connect CRM, e-commerce, and 3PL systems via deep API workflows
  • Phase 4: Deploy & Optimize – Launch with monitoring, then refine using real-world performance

This approach mirrors how leading retailers are adapting. For example, Kohl’s reduced inventory by 6% in 2023, focusing on in-demand items, while Target reported a double-digit decline in stock levels—both shifting capital toward faster-moving products, as reported by Supply Chain Dive.

AIQ Labs doesn’t sell subscriptions. We build owned, production-ready AI systems—like Agentive AIQ for context-aware decision-making and Briefsy for scalable personalization—that evolve with your business.

These aren’t theoretical. They’re engineered to deliver outcomes like: - Reduced carrying costs through lean stock alignment
- Fewer stockouts via predictive demand modeling
- Faster fulfillment using automated triggers tied to sales velocity

With the 3PL industry growing at 7.1% CAGR through 2027, according to Tempo Process Automation, the infrastructure exists to support distributed, inventory-light models—powered by intelligent workflows.

The future belongs to brands that chase demand, not cancellations—a philosophy echoed by Destination XL’s CEO, Harvey Kanter, who stated, “We'd rather be chasing goods than chasing cancellations.”

Now, it’s time to take the next step.

Schedule your free AI audit today and discover how a custom AI solution can transform your inventory operations.

Frequently Asked Questions

How can I sell products without holding any inventory?
You can sell without holding inventory by adopting a just-in-time (JIT) model using custom AI systems that enable real-time demand forecasting and automated reordering. These systems integrate with 3PLs and e-commerce platforms to fulfill orders only when demand occurs, reducing carrying costs and overstock risk.
Isn’t dropshipping the only way to avoid inventory costs?
No, dropshipping is one option, but custom AI-powered systems offer a more scalable and reliable alternative by predicting demand and automating reorders with 3PLs. Unlike basic dropshipping, these systems use real-time data to align supply with sales velocity and reduce stockouts.
Can small businesses really compete with big retailers on inventory efficiency?
Yes—retailers like Kohl’s and Target reduced inventory by 6% and double digits respectively in 2023 to focus on fast-moving items, proving lean models work at scale. With custom AI tools like those from AIQ Labs, SMBs can replicate this agility through accurate forecasting and automated workflows.
Won’t I lose control if I don’t own the inventory?
You maintain strategic control through owned AI systems that manage timing, volume, and sourcing decisions. Unlike off-the-shelf tools, platforms like Agentive AIQ provide deep API integration and context-aware automation, ensuring you stay in command of your supply chain.
How much time does manual inventory management really waste?
Traditional tools often require 20–40 hours weekly in manual reordering and forecasting, according to industry analysis. Custom AI systems eliminate most of this by automating demand prediction and purchase triggers based on real-time sales and market trends.
Are off-the-shelf inventory apps good enough for AI-driven selling?
No—most no-code or SaaS tools fail under real-world volatility due to brittle integrations and lack of real-time context. Custom AI systems, like those built by AIQ Labs, offer adaptive intelligence and full ownership, enabling accurate, scalable inventory-light operations.

Reimagine Retail: Turn Inventory Risk into Strategic Advantage

Holding inventory isn’t just a cost of doing business—it’s a hidden profit killer. With carrying costs consuming 20–30% of a product’s value annually, excess stock, stockouts, and capital inefficiency are draining growth from retailers who rely on outdated inventory practices. As brands like Kohl’s, Macy’s, and Target slash inventory to focus on demand-driven models, the future of retail belongs to those who can sell without overstocking. At AIQ Labs, we help e-commerce and retail businesses eliminate inventory risk with custom AI solutions—like AI-enhanced forecasting, real-time demand prediction, and automated reordering triggers—that drive 30–60 day ROI, improve turnover, and free up capital. Unlike brittle no-code tools, our production-ready systems integrate deeply with your tech stack, offering true ownership and scalability. Discover how AI can transform your inventory from a liability into a strategic asset. Schedule a free AI audit today and explore a custom solution built for your business’s unique needs.

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