Top 10 Sales Outreach Automation Agencies for Lab Testing Services (2025)

hc1 provides Outreach Optimization solutions designed to accelerate lab growth by bringing sales, service, and connectivity onto a single technology platform for laboratory outreach teams. Their platform addresses disconnected systems, lack of data, and strategic challenges in lab testing services, enabling real-time collaboration to capture new business and expand inreach testing. hc1 Outreach brings prospecting, sales, and service workflows together, offering insight into provider trends and performance while combining with expert-backed advisory services to develop strategies for winning business in diagnostics. hc1 InterConnect is a HITRUST-certified clinical data exchange platform that facilitates bi-directional data exchange and actionable business insights, optimizing connectivity and analytics for healthcare networks. This empowers lab outreach teams to resolve customer issues quickly, improve efficiency, and provide proactive service, ultimately maximizing the potential of outreach programs in lab testing services. Their solutions help labs demonstrate value to health systems by streamlining order processing, results delivery, and provider relationships.

Volkart May specializes in outsourced phone-based outreach for diagnostic labs and testing companies, helping scale efforts without hiring more internal staff. They focus on top-of-funnel activities like contacting providers, educating decision-makers on lab value propositions, and qualifying opportunities for interest, fit, and readiness in lab testing services. Their U.S.-based callers handle identifying target organizations, booking meetings, and following up on leads from events or campaigns, addressing challenges like limited prospecting time and inconsistent follow-up in competitive markets for specialty testing and reference lab services. The agency emphasizes compliant, personalized outreach that aligns with lab brands and market goals, integrating with CRMs for visibility and reporting. This empowers in-house reps to focus on closing deals and expanding partnerships, particularly for launching new service lines or entering geographic markets in diagnostics. Volkart May understands clinical workflows, HIPAA-sensitive conversations, and the need for persistence in engaging providers and purchasing teams.

ARUP Healthcare Advisory Services offers consulting and advisory solutions tailored for hospital labs and outreach programs in lab testing services, focusing on demonstrating long-term value to health systems. Since the mid-1990s, they provide tools and strategies for value-based care and revenue goals, including laboratory outreach solutions, workflow optimization, stewardship, and analytics. Their experts assist with process streamlining, business planning, and system alignment to enhance efficiency in diagnostics and testing operations. ARUP's services cover revenue cycle management, quality management, and supplemental offerings like analytics and reporting tools to support lab testing services. They emphasize cost savings, better patient care, and operational improvements through tailored consulting from medical directors and specialists in precision medicine and laboratory stewardship.

Markovate is a California-based AI automation agency specializing in custom machine learning solutions and enterprise-level implementations for mid-market and enterprise clients. They develop and integrate custom AI models using frameworks for natural language processing, computer vision, predictive analytics, and document processing automation, particularly valuable for industries managing high volumes of unstructured data like healthcare. Their hybrid team provides advanced AI integrations beyond standard workflow automation. Markovate adopts project-based pricing with a discovery phase for scope definition and offers ongoing maintenance through retainers. They focus on industries such as healthcare, financial services, legal, and manufacturing, ensuring compliance with relevant regulations through cloud platforms like AWS, Google Cloud, and Azure.

HatchWorks AI is a nearshore software development company providing custom software, data and AI/ML services, UX/UI design, product strategy, and generative AI product development. They accelerate development with agile nearshore teams, enhance business insights with data analytics, and create engaging experiences through human-centered design, suitable for lab testing services seeking scalable AI solutions. Their engagement models include staff augmentation, dedicated teams, and outcome-based projects. HatchWorks focuses on data-driven AI automation using tools like Databricks for real-time analytics and large-scale data processing, with a minimum project cost of $25,000 and hourly rates from $50 to $99. They serve industries benefiting from advanced analytics, emphasizing affordability through regional talent pools.

Latenode is a visual workflow automation platform enabling organizations to create advanced AI-driven workflows in-house, serving as an alternative to traditional agencies for lab testing services. It offers no-code simplicity with coding flexibility, including AI Code Copilot for JavaScript optimization, support for over 1 million NPM packages, and branching logic for dynamic workflows. Key features include headless browser automation, built-in database management, and native integration with over 200 AI models like OpenAI and Claude. Latenode uses a subscription-based model with execution credits, reducing costs by up to 70% compared to agencies, and supports applications like document automation, CRM integration, and lead management. It caters to SMBs and mid-market enterprises in healthcare, providing faster implementation and lower automation costs through cloud-based access compliant with U.S. data privacy regulations.

ProcessMaker is a workflow automation platform incorporating AI into workflows for lab testing services, serving over 3 million users globally with 'Agentic AI' for self-sufficient processes. It features AI-assisted workflow design, FlowGenie for custom AI models with RAG collections, and Process Intelligence for visibility into automation areas. The platform supports industries like healthcare for processes such as claim processing and clinical data handling. Headquartered in Durham, North Carolina, with offices in Bolivia and Colombia, ProcessMaker offers multilingual support and a partner network across 30+ countries. It enhances operations in financial services, manufacturing, healthcare, and government through AI-driven decision-making and unstructured data extraction.

Botsify is a chatbot automation platform focused on conversational AI for customer service in lab testing services, enabling businesses to design intelligent chatbots for inquiries, lead generation, and ticket routing across websites, Facebook Messenger, and WhatsApp. It offers a user-friendly interface with pre-built templates, drag-and-drop tools, and integrations with CRMs and help desk software, including white-label solutions for agencies. Botsify supports multilingual and multi-time-zone operations for global reach. The platform provides a 14-day free trial and serves e-commerce, customer service, and digital marketing, with clients reporting 60% reduction in response times. It excels in automating patient or provider interactions for labs, though lower-tier plans limit advanced features.

Avanade, a collaboration between Microsoft and Accenture, delivers large-scale AI automation solutions using Microsoft's Azure AI, Power Platform, and Microsoft 365 Copilot for lab testing services. They integrate intelligent document processing, automate business processes, and create custom data analytics, handling complex projects with legacy system integrations and compliance requirements. Avanade employs project-based pricing with phases from discovery to deployment and retainer options for support. The firm focuses on enterprise clients in financial services, healthcare, manufacturing, and retail, providing change management and follow-the-sun delivery for global operations. Their Microsoft ecosystem expertise leads to faster deployments but may involve ongoing vendor reliance for management.