Top 5 Marketing Automation Agencies for Optometry Practices (2025)

Optometry Marketing Services provides focused, measurable, and collaborative digital marketing solutions tailored to optometrists, emphasizing custom websites, SEO strategies, and PPC management to increase patient appointments and grow practices. Their services include modernizing online presence through high-performance, mobile-optimized websites designed to drive appointments, along with Google Business Profile optimization and monthly marketing reports. They offer quarterly meetings with marketing strategists to review results and set priorities, helping optometry practices attract local patients searching for eye care services. The agency features tiered plans such as SEO-optimized websites with up to 25 pages, Google Analytics management, website edits, custom blog posts, Google Ads management, social media ad management, and graphic design support. Testimonials highlight their expertise in elevating advertising, managing websites effectively, and providing responsive service for optometry practice owners focused on patient care.

Cardinal Digital Marketing offers performance-driven digital strategies for optometry and ophthalmology practices, focusing on patient generation through SEO, PPC, and paid social to increase volume for eye exams and surgeries. They personalize pay-per-click campaigns to target searches like 'optometrist near me' and optimize websites for mobile responsiveness to convert visitors into appointments. Their approach includes conversion rate optimization and analytics reporting to track performance against business goals, helping practices build authority in local eye care markets. Services encompass search engine optimization to rank highly for optometry terms, Facebook Ads segmentation by location and demographics, and web design for fast, SEO-friendly sites. They emphasize transparency with dashboards and reports, serving multi-location optometry groups by addressing unique challenges like HIPAA compliance and patient trust-building through content.

EyeCarePro delivers contract-free marketing solutions for optometry practices across lifecycle stages, from startups to enterprises, using technology like their GetSetPro app for integrated tracking of site performance, Google reviews, and real-time edits. They focus on turning clicks into bookings with user-friendly, SEO-optimized websites that convey brand stories and address patient needs for eye exams and optical services. Their eye care experts tailor plans to motivate patients through blogs, emails, social posts, and campaigns, ensuring practices stand out in competitive local markets. The agency provides packages like Essentials for basic SEO and analytics, Specialty for enhanced marketing tools, and Metro for full-service optometry growth, including real-time scheduling and review management. Client testimonials note significant increases in web traffic, new patient bookings, and optical revenue, with support for HIPAA-compliant, mobile-first designs that save staff time.

EyeMDPro serves ophthalmology and optometry practices with no-contract marketing plans that establish online authority through mobile-first websites, SEO, and automated optimizers to book more high-revenue specialty patients. Their Silver, Gold, and Platinum plans include social posts, Google Business Profile optimization, blog content, email campaigns, and PPC management tailored to eye care specialties like LASIK and cataracts. They focus on earning trust from patients and referring providers via specialized content and analytics reporting. As a leader in eye care marketing for 18 years, EyeMDPro has booked over 981,072 appointments, using strategies that differentiate patient acquisition for optical vs. exam services. Plans scale from basic website and reputation tools to full digital ad management, with dedicated strategists for ROI maximization in local optometry markets.