Top 7 Marketing Automation Agencies for Florists (2025)

Amoti is an AI-powered marketing platform built specifically for small, owner-operated florist shops, automating loyalty, coupons, social posting, email marketing, review replies, surveys, and chat to drive repeat business. The service handles seasonal promotions and customer engagement for florist shops, including gamified loyalty giveaways funded by Amoti to encourage referrals and visits during slow periods like post-holiday lulls. It integrates with Google Business Profile for automated posts about floral arrangements and events, helping florist shops maintain visibility in local searches. Amoti focuses on florist-specific challenges such as one-time clients and online reputation, sending personalized emails and surveys to nurture relationships with past bouquet buyers. The platform automates review responses to build trust and boost SEO for florist shops, while 24/7 chat captures leads for delivery inquiries even after hours. Pricing is $150/month with no long-term contracts, making it accessible for independent florists.

HubSpot is a comprehensive marketing automation platform that offers tools for email marketing, CRM, and workflow automation suitable for florist shops managing customer relationships and campaigns. The platform provides drag-and-drop email builders and segmentation for personalized floral promotions, integrating with e-commerce tools to track bouquet orders and trigger follow-ups. HubSpot serves various industries, including retail like florists, with features for lead nurturing and analytics to measure campaign performance. For florist shops, HubSpot enables automated journeys such as welcome series for new customers or re-engagement emails for past buyers, with reporting on open rates and conversions. It includes free CRM tools for small florist operations, scaling to paid plans for advanced automation. HubSpot is known for its user-friendly interface and extensive integrations.

ActiveCampaign provides marketing automation with a focus on email marketing and CRM for businesses like florist shops, enabling personalized campaigns based on customer behavior. The platform offers automation for sequences such as post-purchase follow-ups for bouquet buyers, with features for segmentation and A/B testing to optimize floral promotions. It integrates with e-commerce platforms to track orders and automate reminders for seasonal events. ActiveCampaign is suitable for florist shops handling customer lists and engagement, with tools for site tracking and messaging across channels. It emphasizes ease of use for small teams managing loyalty and repeat sales. The company serves over 180,000 customers with scalable plans.

Klaviyo is an e-commerce-focused marketing automation platform that excels in email and SMS for florist shops selling online, with deep integrations for Shopify and WooCommerce to track bouquet purchases. It automates flows like abandoned cart reminders and post-purchase surveys, using customer data for personalized recommendations on floral arrangements. Klaviyo provides analytics for campaign ROI and segmentation based on buying history. For florist shops, it supports seasonal campaigns and loyalty programs, with AI for predictive sending to boost open rates during holidays. The platform is designed for direct-to-consumer brands like florists, emphasizing revenue growth through targeted messaging.

Mailchimp offers email marketing automation with templates and automation for florist shops to send newsletters and promotions for seasonal bouquets. It includes audience segmentation and A/B testing for campaigns targeting past customers, with integrations for e-commerce to automate order confirmations. Mailchimp provides reporting on engagement and revenue from floral sales. Suitable for small florist operations, it supports basic workflows like welcome series and re-engagement emails, with a focus on ease of use for non-technical users. The platform serves millions of users with scalable plans starting free.

Salesforce Marketing Cloud is an enterprise marketing automation platform that supports large florist chains with multi-channel campaigns across email, SMS, and ads for personalized floral promotions. It integrates with Salesforce CRM for customer data management, enabling journey orchestration for seasonal events like wedding inquiries. The platform offers advanced analytics and AI for predictive personalization in florist marketing. For larger florist operations, it handles complex workflows and compliance, with tools for segmentation based on purchase history. Salesforce serves global brands with robust, scalable solutions.