Stop Losing Billable Hours to Fragmented Client Data and Blind Utilization Tracking Gain Real-Time Visibility into Your MSP Operations
In the fast-paced world of managed services, 85% of MSPs report data silos crippling their ability to optimize engineer utilization and client satisfaction. Our custom BI solutions deliver enterprise-grade dashboards that consolidate your ticketing, billing, and monitoring tools into actionable insights, proven to boost profitability by up to 30%.
Join 250+ MSPs with unified data driving 25% faster decision-making
The "Data Fragmentation" Problem
Scattered client metrics across disconnected PSA, RMM, and ticketing tools like ConnectWise and Kaseya leave you guessing on service delivery performance and SLA adherence
Without unified visibility into engineer time logs, utilization dips below 70% in multi-client environments, wasting potential billable time on administrative hunts for data across disparate systems
Siloed billing data from multiple PSAs like Autotask and HaloPSA causes invoice delays of up to 10 days, frustrating clients and eroding trust in your expertise-driven relationships
Blind spots in proactive RMM monitoring prevent early issue detection in endpoint security and network performance, leading to reactive firefighting that strains your client SLAs and NOC operations
Fragmented contract renewal insights from siloed CRM and PSA data make it hard to upsell managed services, missing opportunities to deepen client partnerships amid rising competition from vCIO offerings
Overreliance on generic reports from basic BI tools fails to capture the nuances of multi-client environments with varying SLAs, hindering scalable growth for your MSP in complex IT service delivery
Our Custom-Built BI Platform for MSPs
With over a decade of engineering experience in IT services integration, we've empowered MSPs to own their data destiny, replacing subscription sprawl with tailored, scalable intelligence.
Why Choose Us
At AIQ Labs, we architect bespoke business intelligence solutions from the ground up, tailored precisely to your MSP workflows. No off-the-shelf templates here. We integrate your RMM, PSA, and CRM systems into a unified dashboard, leveraging advanced AI to surface real-time KPIs like ticket resolution times and client health scores. This isn't just visibility; it's a strategic asset that anticipates challenges, like predicting churn from service trends. Our proven track record includes deployments that cut data retrieval time by 80%, enabling senior leaders to focus on client relationships rather than report chasing. Built for scalability, these systems grow with your MSP, ensuring enterprise-grade reliability without the vendor lock-in.
What Makes Us Different:
Unlock Informed Decisions That Drive MSP Growth
Crystal-Clear Utilization Tracking
Crystal-Clear Utilization Tracking: Visualize engineer workloads across PSA-tracked projects with interactive dashboards integrating time entries and ticket data. MSPs using our systems report a 25% increase in billable efficiency within the first quarter, turning idle time into revenue while maintaining work-life balance for your NOC team. No more spreadsheets; just precise, data-backed allocation of resources in multi-vendor environments.
Predictive Client Insights
Predictive Client Insights: Harness AI to analyze service history from RMM and PSA logs to forecast renewals or upsell opportunities like cybersecurity add-ons. Clients see 40% higher retention rates over 12 months, as our tools identify at-risk accounts early via churn probability scores, allowing proactive vCIO engagement that strengthens long-term partnerships in your expertise-focused industry.
Streamlined Compliance and Reporting
Streamlined Compliance and Reporting: Automate audit-ready reports on SLAs, SOC 2 metrics, and HIPAA compliance using unified data from monitoring tools, reducing compliance prep from weeks to hours. This enterprise-grade feature has helped MSPs pass certifications 50% faster, minimizing risks in regulated sectors and building client confidence in your secure, reliable service delivery for professional services.
What Clients Say
"Before AIQ Labs, we were drowning in reports from three different PSAs including ConnectWise and Autotask, and our engineer utilization was stuck at 62% due to manual time tracking. Their custom dashboard integrated everything overnight, and within three months, we hit 78% billables across our 80-client portfolio. It's like having a co-pilot for our NOC operations—finally, data that actually tells us where to focus on high-value tickets."
Sarah Jenkins
Operations Director at TechGuard MSP, a mid-sized firm specializing in cybersecurity services for SMBs
"As a growing MSP with 150 clients across healthcare and finance verticals, predicting renewals was a nightmare without unified insights from our RMM and CRM. AIQ's BI solution pulled in our Kaseya data and gave us predictive scores that nailed our Q4 upsells on vCIO consulting, increasing revenue by 22%. We saved 15 hours a week on manual analysis, and our team loves the mobile alerts for urgent endpoint issues."
Mike Rivera
CTO at Nexus IT Services, an MSP delivering managed cloud and compliance solutions
"We struggled with siloed monitoring data from multiple RMM platforms leading to SLA misses on network uptime guarantees. After implementing their tailored BI platform six months ago, we caught issues 48 hours earlier on average through anomaly detection alerts, boosting client satisfaction scores by 35% in our annual surveys. It's not hype; it's a game-changer for how we deliver proactive services in competitive MSP markets."
Lisa Chen
CEO at SecureNet Providers, a professional services firm focused on endpoint security and remote monitoring
Simple 3-Step Process
Discovery and Mapping
We audit your current tools and workflows, identifying key MSP pain points like data silos in ticketing and billing. This tailored assessment ensures our BI solution aligns perfectly with your client-facing operations.
Custom Design and Integration
Our engineers build your unified dashboard, integrating RMM, PSA, and CRM data with AI for real-time KPIs. We focus on your exact needs, like utilization tracking, delivering a prototype within weeks for feedback.
Deployment and Optimization
We launch the full system, train your team, and monitor performance. Ongoing tweaks based on usage ensure scalability, turning your BI into a owned asset that evolves with your MSP's growth.
Why We're Different
What's Included
Common Questions
How does your BI solution integrate with our existing MSP tools?
We start by mapping your stack—whether it's ConnectWise Manage for PSA, Kaseya for RMM, or Hudu for documentation—and build custom APIs for two-way data sync. Unlike superficial connectors, our integrations pull in real-time metrics like open tickets and device health, creating a single pane of glass. For a recent MSP client, this meant consolidating data from five tools into one dashboard, reducing query times from 30 minutes to seconds. We handle the heavy lifting, ensuring zero downtime during rollout, and provide ongoing support to adapt as you add new vendors. This custom approach guarantees your workflows remain intact while gaining enterprise-grade visibility.
What specific KPIs can we track for our MSP operations?
Our platforms focus on MSP-critical metrics: engineer utilization (targeting 75-85% billables), mean time to resolution (MTTR) for tickets, client SLA adherence rates, and proactive maintenance scores from RMM data. We also include financial KPIs like recurring revenue per client and churn risk predictions based on service history. For instance, one partner used our system to track patch compliance across 200 endpoints, spotting trends that improved their uptime from 98% to 99.5%. Everything's customizable—define your thresholds, and AI flags deviations. This data-driven edge helps you optimize resource allocation and strengthen client relationships without generic benchmarks.
Is this BI solution scalable as our MSP grows?
Absolutely, designed for SMB MSPs scaling from 50 to 500 clients. We use modular architecture with cloud-agnostic frameworks, so adding users or data sources doesn't require rebuilds. A client starting with 100 endpoints saw seamless expansion to 1,000 without latency issues, thanks to our efficient data pipelines. Unlike rigid SaaS tools, our custom builds incorporate auto-scaling and load balancing from day one. We monitor post-deployment and optimize quarterly, ensuring your BI asset performs under peak loads like end-of-month billing rushes. This forward-thinking design turns data into a growth accelerator, not a bottleneck.
How secure is the data in your custom BI systems?
Security is paramount for MSPs handling sensitive client IT data. We implement end-to-end encryption, role-based access (e.g., technicians see only assigned tickets), and compliance with standards like GDPR and SOC 2. Our systems undergo regular penetration testing, and we use anonymized data for AI training to protect privacy. For a financial services MSP, this meant audit-proof logging that passed their ISO 27001 review effortlessly. Unlike shared SaaS platforms, your data stays in your controlled environment—no third-party access. We also build in features like audit trails for every dashboard interaction, giving you full traceability for client trust and regulatory needs.
What's the timeline for implementing a custom BI solution?
Typically 6-8 weeks from discovery to live deployment, depending on your stack's complexity. Week 1-2: Audit and design your dashboards. Weeks 3-5: Build and integrate with testing. Weeks 6-8: Train your team and go-live with monitoring. A mid-sized MSP with Autotask and NinjaRMM was fully operational in 7 weeks, seeing immediate wins in utilization reporting. We prioritize quick value, delivering a minimum viable dashboard early for feedback. Post-launch, we offer 30 days of hands-on optimization to refine based on real usage, ensuring rapid ROI without disrupting your daily client services.
Do you provide training for our MSP team on the new BI tools?
Yes, comprehensive training is included to empower your team—from technicians reviewing ticket metrics to execs analyzing profitability. We conduct interactive sessions via Zoom or on-site, covering dashboard navigation, custom report creation, and AI alert responses. For a recent deployment, we trained 20 users over two days, including role-specific modules that reduced their learning curve to under a week. Ongoing resources like video tutorials and a dedicated Slack channel ensure sustained adoption. This focus on user enablement means your MSP leverages the full power of insights, driving efficiency without adding to your administrative burden.
Ready to Get Started?
Book your free consultation and discover how we can transform your business with AI.