Stop Losing High-Potential Renovation Leads to Clunky Spreadsheets and Forgotten Follow-Ups
Imagine capturing every walk-in inquiry from a potential kitchen remodel, scoring it instantly for close probability, and routing it to your foreman without missing a beat. Our custom CRM turns your lead chaos into a streamlined pipeline that boosts close rates by 30% or more, all built around your on-site workflows.
Join 150+ businesses with doubled lead conversion rates
The "Lead Leak" Problem
Site supervisors scribbling potential client details on crumpled napkins during on-site consultations, only for them to get lost in the cab of a F-150 while rushing to the next framing job
Off-the-shelf CRMs that ignore critical variables like fluctuating lumber prices or extended lead times for custom steel fabrication in manufacturing workflows
Delayed follow-ups on urgent roof repair inquiries during storm season
Overloaded estimators wasting days on tire-kickers inquiring about minor drywall patches instead of prioritizing lucrative bids for adaptive reuse projects in historic buildings
Siloed data between rugged field tablets running Procore apps and office-based estimating software, causing costly miscalculations in RFIs and change orders for phased commercial builds
Overlooked peak-season inquiries for composite decking installations buried under a flood of supplier emails in overloaded shared inboxes during spring build-up
Our Tailored CRM Solution for Your Renovation Workflow
We've partnered with contractors who've scaled from solo ops to 50-person crews, building systems that handle everything from quick fixes to full-home overhauls.
Why Choose Us
Here's the thing: one-size-fits-all CRMs treat your renovation business like a retail shop, ignoring the grit of site visits and variable scopes. We build a custom AI-powered CRM from the ground up, molded to your exact needs—like integrating with your estimating software for instant material quotes or flagging leads based on local permitting delays. It's flexible, scalable, and yours to own, ditching the subscription trap for a tool that evolves with your projects. Let's be honest, you're probably thinking it's too complex. But we make it simple: we start with your pain points and deliver a system that feels like an extension of your crew.
What Makes Us Different:
Why This Custom Fit Transforms Your Leads
Close More Deals with Precision Scoring
Close More Deals with Precision Scoring: No more guessing which kitchen reno lead will stick—especially when a client mentions a tight 6-week timeline for a flip before listing. Our AI analyzes inquiry details like hinted budgets, urgency for quick-turn cabinetry installs, or material preferences, then scores them for your team's conversion sweet spot. Renovation firms see <span class="gradient">25-40%</span> higher close rates, turning vague 'interested in updates' into signed contracts faster than sourcing matching HardiePlank siding.
Streamline Field-to-Office Handoffs
Streamline Field-to-Office Handoffs: Picture your foreman snapping a photo of a potential client during a site walk-through on a new foundation pour, and the lead auto-populates in your CRM with GPS-tagged notes on soil conditions or access issues. It integrates seamlessly with tools like Bluebeam or Autodesk BIM 360, eliminating double-entry that eats hours. Contractors report cutting lead processing time by <span class="gradient">50%</span>, freeing estimators for actual takeoffs and value engineering instead of data hunting.
Boost ROI with Automated Follow-Ups
Boost ROI with Automated Follow-Ups: Forgotten leads? Not anymore. Tailored automations send personalized nudges—like 'Ready to discuss that basement waterproofing before the next rainy season hits?'—based on your typical project cycles, such as 4-6 week epoxy coating installs. This keeps you top-of-mind without the manual grind, with one firm landing <span class="gradient">15 extra jobs</span> last season from nurtured inquiries that would've slipped away, including a $120K multi-unit siding replacement.
What Clients Say
""Before AIQ, our leads from home shows were piling up in emails, and half got lost amid the chaos of coordinating subcontractor bids for kitchen remodels. Now, the custom CRM flags hot prospects—like a family wanting a full gut reno with custom millwork—and auto-schedules calls tied to our Revit models. We closed three extra projects in Q2 alone, adding about $180K to the books from high-end countertop upgrades. It's like having an extra salesperson who never forgets a detail on load-bearing walls.""
Mike Harlan
Owner, Harlan Home Renovations LLC – Specializing in Custom Kitchen and Bath Remodels
""As a smaller crew focused on residential additions, we couldn't afford bloated software that didn't fit our workflow of on-site measurements and material takeoffs. AIQ built us a CRM that pulls in leads from our site tablet and ties them to QuickBooks for instant cost estimates on lumber and fixtures. Last month, we turned a walk-in inquiry for a deck addition into a $45K contract in under 48 hours, complete with Trex composite specs. Game-changer for staying competitive in tight-margin builds.""
Sara Lopez
Project Manager, Apex Renovations Inc. – Experts in Outdoor Living Spaces
""Dealing with seasonal rushes for Andersen window replacements was chaos—leads scattered across field notes and voicemails, follow-ups forgotten during peak install weeks. Their system now scores based on our local weather patterns and automates bids with energy-efficient glazing options. We've improved our hit rate from 20% to 35% on inquiries, securing five more contracts worth $250K last fall, and it's all owned by us, no monthly fees eating into our prefab component margins.""
Tom Reilly
General Contractor, Reilly Builds Co. – Leader in Energy-Efficient Window and Siding Installations
Simple 3-Step Process
Discovery and Mapping
We dive into your renovation process— from capturing leads at trade shows to tracking multi-phase bids—and map out the custom CRM blueprint that fits your crew's rhythm like a well-fitted tool belt.
Build and Integrate
Our engineers craft the AI core, weaving in your existing tools like estimating software or scheduling apps, ensuring every lead flows seamlessly without the usual integration headaches that plague off-the-shelf options.
Test, Launch, and Optimize
We run field-tested pilots with your team on real projects, tweak for perfection—like faster mobile entry during site visits—and launch a system that's ready to scale as your business grows, backed by ongoing support.
Why We're Different
What's Included
Common Questions
How does your custom CRM handle leads from on-site visits?
We design it to be rugged for the field. Your crew can log leads via a simple mobile app—snap a photo of the property, add notes on scope like 'needs full electrical rewire,' and it auto-geotags and scores the lead based on your criteria. No more scribbled pads that get lost. It syncs to the office in real-time once you're back in signal range, integrating with your estimating tools to flag if it's a quick bath update or a major addition. We've seen contractors cut lead entry time from 30 minutes to under 2, keeping momentum on those hot opportunities before the client shops around. It's all built to your workflow, so it feels natural, not forced.
What's the difference from off-the-shelf CRMs like Salesforce?
Off-the-shelf options are like a one-size-fits-all hard hat—they might work okay but chafe in the specifics of renovation work. Our custom build ignores the bloat and focuses on your needs: think AI that understands variable scopes, like adjusting lead scores for permitting-heavy historic renos versus straightforward kitchen flips. No endless customizations or add-ons eating your budget. We integrate directly with your tools, creating a single hub that owns your data, not rents it. Renovation pros tell us it saves them 15-20 hours weekly on admin, letting them bid more aggressively without the generic limitations that make standard CRMs feel clunky on a job site.
How long does it take to build and see results?
From kickoff to launch, it's typically 6-8 weeks for a tailored CRM, depending on your current setup. We start with a deep dive into your lead flow—maybe mapping how inquiries from home expos turn into contracts—and prototype quickly. Early wins come fast: one contractor had lead scoring live in week 3, boosting their close rate on deck projects by 28% right away. Post-launch, we optimize based on your first month's data, ensuring it adapts to seasonal rushes like summer patio renos. You're not waiting months for value; it's iterative, field-tested, and ROI-focused from the blueprint stage.
Can it integrate with our existing project management software?
Absolutely, and that's where we shine. Whether you're on Buildertrend, CoConstruct, or even QuickBooks for basics, we engineer deep, two-way integrations—no superficial links that break under load. For instance, a new lead for a roof overhaul auto-pulls client history and schedules a site visit, updating your PM tool with bid details. We've handled everything from syncing material costs that fluctuate with supply chains to automating approvals for sub-contractor quotes. This creates a 'single source of truth,' slashing errors that used to creep into multi-phase renos. It's custom-coded for reliability, so your data flows smoothly without the integration nightmares of pieced-together tools.
What about costs—how does owning a custom CRM save money long-term?
Upfront, it's an investment—like quality scaffolding for a big build—but it pays off fast by ditching the 'subscription chaos.' Typical renovation firms spend $5K+ yearly on disconnected apps that don't talk; our owned system eliminates that, often recouping costs in 6-9 months through higher close rates and less admin waste. For example, automating follow-ups on window replacement leads saved one client $12K in lost opportunities last year. No hidden fees, scalable as you grow, and we build in efficiencies like AI-flagged low-margin jobs to protect your bottom line. It's ROI-driven: we target 3x returns by streamlining your unique workflow, turning leads into revenue without ongoing vendor bleed.
Is the system secure for sensitive client data like property details?
Security is non-negotiable in construction, where you're handling blueprints, budgets, and personal info. We build with enterprise-grade encryption, role-based access—so foremen see leads but not full financials—and compliance with standards like GDPR if needed. Data stays in your controlled environment, not scattered across cloud rentals. For renovation specifics, we include audit trails for every lead update, like who approved a bid change for a luxury kitchen install. We've stress-tested it against field realities, like secure offline mode for remote sites, ensuring nothing leaks during a stormy roof assessment. Your peace of mind is built in, just like the rest.
Ready to Get Started?
Book your free consultation and discover how we can transform your business with AI.