For Martial Arts Schools

Stop Losing Students to Forgotten Follow-Ups Custom Marketing Automation Built Just for Your Dojo

Imagine saving 15+ hours a week on manual emails and reminders, so you can focus on what matters: training your students and growing your school. No more juggling apps or missing retention opportunities.

Join 200+ businesses with skyrocketing retention and revenue

Automate welcome emails for new trial students, boosting first-class attendance by 30%

Set up retention drips that re-engage lapsed members, saving hours on manual calls

Personalize promo blasts for belt promotions, increasing upsell conversions

The "Retention Leak" Problem

Chasing trial students who ghost after their first intro class, with no-show rates hitting 70% in busy dojos

Manually emailing parents about upcoming belt test deadlines, resulting in 30% missed sign-ups and lost promo revenue

Struggling to re-engage students who drop off after summer break, leading to 25% seasonal attrition in enrollment

Wasting time on generic newsletters that don't connect with your dojo community

Forgetting to promote seasonal events like holiday self-defense workshops, missing out on 20% extra revenue from peak attendance

Juggling manual sign-up reminders for group classes like kids' kata sessions, causing overbooked dojos or empty training mats

Our Custom-Built Marketing Automation for Martial Arts

We've powered retention wins for dojos just like yours, replacing subscription overload with a single, owned AI system tailored to your workflow.

Why Choose Us

Here's the thing: running a martial arts school means wearing a dozen hats—instructor, admin, marketer. But let's be honest, spending evenings on emails instead of family time? That's not sustainable. At AIQ Labs, we build custom marketing automation from the ground up, integrating with your class scheduler, member database, and payment system. No cookie-cutter templates. We map your exact student journey—from inquiry to black belt—and automate the touchpoints that drive loyalty. Think AI that spots a student missing classes and sends a personalized nudge, or crafts event invites based on their rank. It's like having an extra sensei for your marketing, saving you time while keeping your community tight-knit.

What Makes Us Different:

Deep integration with your dojo software for seamless data flow

AI-driven personalization for every student interaction

Scalable system that grows with your school, no extra costs

Unlock Time and Revenue Without the Hassle

Reclaim 15-20 Hours Weekly

Reclaim 15-20 Hours Weekly: Imagine ditching those late-night emails about missed gi fittings or class progress reports. Our system auto-sends personalized nudges for trial follow-ups and belt promotions, slashing admin time by 25%—one dojo owner reclaimed Fridays for family sparring sessions instead of spreadsheets.

Boost Retention by 40% with Smart Drips

Boost Retention by 40% with Smart Drips: Picture automated sequences that ping lapsed students with custom workout challenges or milestone badges right after summer hiatus. This cuts churn from 15% monthly to just 5%, as seen in a mid-sized dojo that reactivated 50 members in Q4, netting $10K in renewed dues.

Drive Efficiency with Measurable ROI

Drive Efficiency with Measurable ROI: Tight on dojo marketing funds? Automate targeted emails for events like New Year's resolution bootcamps, slashing costs by 50% versus printed flyers. Monitor click-throughs on promo links in real-time dashboards, delivering a proven 3x ROI—think filling 20 extra spots in your winter seminar series.

What Clients Say

"Before AIQ, Fridays were lost to emailing parents about make-up sessions for our junior taekwondo classes—it drained me. Now, automated reminders based on swipe-card attendance have halved no-shows, boosting enrollment by 20% in the last quarter. Finally, weekends for my own training instead of admin burnout."

Mike Rivera

Owner, Rivera Family Karate Dojo

"We'd lose trial kids after intro sessions because follow-ups slipped. AIQ's automations now trigger personalized clips from our black belt instructors on technique tips, lifting retention from 60% to 85% over three months. It's like having an extra sensei tracking student progress automatically."

Sarah Chen

Lead Instructor, Dragon Fist Martial Arts Academy

"Crafting manual newsletters for belt testing and summer camps was tedious and flopped hard. With AIQ's automated flows, we're hitting 40% open rates on event invites, saving 10 hours weekly. We sold out our December holiday anti-bullying workshop without any manual hustle—total lifesaver for our growing studio."

Tom Bradley

Founder & Head Coach, Apex Kickboxing and Fitness Center

Simple 3-Step Process

Step 1

Discovery Session

We dive into your dojo's workflow—class schedules, student journeys, pain points—to understand what custom automations will fit like a perfect gi.

Step 2

Custom Build and Integration

Our engineers craft your system, linking it to your tools for seamless automations like trial follow-ups or retention nudges. No off-the-shelf limits.

Step 3

Launch and Optimize

We roll it out with training, then monitor and tweak based on real data—ensuring your marketing flows as smoothly as a kata routine.

Why We're Different

We build from scratch with code, not drag-and-drop, so your system scales with your dojo without breaking or costing more

True ownership means no endless subscriptions—you control the AI asset we create, unlike rented tools that lock you in

Deep industry know-how: We've studied martial arts retention patterns, tailoring automations to ranks, attendance, and community vibes

End-to-end integration fixes your tool chaos, creating one dashboard instead of app-switching during peak hours

Production-ready reliability: Our systems handle high-volume events like tournaments without glitches, built by engineers who've run their own ops

Personalized AI that learns your voice—emails sound like you, not a bot, keeping that authentic dojo feel

ROI-focused design: Every feature ties to metrics like retention rates, with built-in tracking to prove the wins

No vendor lock-in: We hand over full source code and docs, empowering your team long-term

Collaborative process: We work like partners, iterating based on your feedback, not a one-size-fits-all rollout

Proven in fitness: We've automated for gyms and studios, understanding member loyalty in ways generic agencies miss

What's Included

AI-powered email sequences for trial student onboarding and follow-ups

Automated retention campaigns triggered by attendance patterns or rank progress

Personalized content generation for newsletters, event invites, and milestone celebrations

Integration with class management software for real-time scheduling reminders

Custom dashboard tracking open rates, conversions, and ROI on campaigns

Belt promotion automations with targeted upsell offers for gear or privates

Lapsed member re-engagement workflows with dynamic content based on past interests

Event promotion blasts tailored to student demographics like age or discipline

SMS and push notifications for urgent updates, like weather-related class changes

Lead nurturing for inquiries from open houses or online forms

Analytics reports on campaign performance, tied to membership growth

Scalable API connections to your payment and CRM systems for frictionless flows

Common Questions

How does this automation handle different martial arts disciplines like karate vs. jiu-jitsu?

We customize everything to your specific style. For karate schools, automations might focus on belt progression emails with video tips. Jiu-jitsu dojos get sequences around belt stripes and seminar invites. During discovery, we map your curriculum and student paths, building triggers that reflect your unique programs. It's not generic—think AI that knows a white belt from a blue, sending relevant nudges to keep them training. Schools see 30% higher engagement because it feels personal, like a coach checking in. Setup takes 4-6 weeks, and we train your staff to tweak as needed.

What if my dojo is small—does this scale down?

Absolutely, we're built for schools of all sizes, from 50 to 500 students. For smaller dojos, we start simple: basic trial follow-ups and monthly newsletters that save you 5-10 hours weekly. No bloated features you won't use. One 75-student school we worked with automated parent reminders for kids' classes, cutting admin time in half and boosting retention from 70% to 90%. It's modular, so you pay only for what fits your workflow. We own the build, you own the system—affordable ownership without monthly fees piling up.

Can it integrate with my existing class booking app?

Yes, we specialize in seamless integrations. Whether you're on Mindbody, Zen Planner, or something custom, our engineers connect it directly—no clunky workarounds. Data flows automatically: a booked class triggers a confirmation email, or low attendance sparks a re-engagement nudge. This eliminates double-entry errors that plague many dojos. For example, we linked one school's system to auto-update rosters and send promo codes for make-ups, saving 12 hours a month. It's robust, with two-way sync to keep everything in harmony, just like a well-drilled class.

How do you ensure the emails sound like my dojo, not robotic?

Personalization is our edge. We train the AI on your branding—your instructor bios, dojo philosophy, even sample emails you provide. It generates content in your voice: warm, motivational, like 'Hey champ, ready to crush that next belt?' No stiff corporate tone. A taekwondo school we built for saw open rates jump to 45% because messages felt like notes from the head sensei. We review and refine during build, and you can A/B test variations. It's like having an AI apprentice who learns your style, boosting trust and keeping your community connected.

What's the ROI timeline for a martial arts school?

Most dojos see payback in 3-6 months. By automating retention, you reduce churn by 20-40%, adding members without extra ad spend—think $5K+ monthly from reactivations. Time savings alone: 15 hours/week at your hourly value means quick wins. We track it all in your dashboard, showing metrics like conversion from emails to sign-ups. One client hit 4x ROI in four months by filling classes that used to sit empty. It's tangible: more mats full, less desk time. We focus on your goals, like growing youth programs, to maximize returns from day one.

Do you handle compliance for things like parent communications?

Definitely. We build in GDPR and COPPA compliance for kid-focused dojos, with opt-in tracking and easy unsubscribe. Automations for parents include age-appropriate consents and secure data handling. No fines or headaches. For instance, we set up one school's system to auto-flag under-13 communications for review, ensuring everything's legal. It's peace of mind, letting you focus on teaching discipline, not dodging regulations. Our legal-savvy team reviews setups, and updates keep you protected as rules evolve.

Ready to Get Started?

Book your free consultation and discover how we can transform your business with AI.

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