Stop Losing Billable Hours to Manual Pitch Tracking and Client Reporting Reclaim 25+ Hours Weekly with Custom AI Automation
PR firms waste up to 40 hours per week on repetitive tasks like compiling media clips and drafting status updates—our enterprise-grade platform delivers 3x faster client deliverables and a ROI of 4:1 in the first year, scaling seamlessly as your firm grows.
Join 150+ PR firms achieving 30% productivity boosts
The "Fragmented Workflow" Problem
Manual media clipping and sentiment tracking in tools like Cision drains PR team bandwidth from strategic client advising and crisis response
Disjointed reporting tools, such as fragmented Excel sheets and Google Analytics exports, lead to inconsistent client deliverables and missed RFP deadlines in fast-paced agency environments
Pitch tracking scattered across Outlook emails and shared Google Sheets causes overlooked media opportunities and lost journalist follow-ups in competitive PR landscapes
Over-reliance on generic tools like Google Alerts fails to capture nuanced PR metrics such as share of voice and brand sentiment analysis across digital channels
Scaling client rosters in boutique PR firms overwhelms account teams with administrative silos, eroding focus on relationship-building and retainer renewals
Subscription sprawl from multiple PR stacks like Meltwater and Muck Rack inflates costs without unified insights into campaign performance and ROI
Our Custom-Built Growth Automation Platform Transforms PR Operations
With over a decade of experience engineering AI for client-centric firms, we've empowered 50+ PR agencies to eliminate workflow friction and own their tech stack.
Why Choose Us
At AIQ Labs, we don't assemble off-the-shelf patches. We build bespoke AI systems tailored to your PR firm's rhythm—integrating CRM data, media APIs, and internal knowledge bases into a unified platform. This isn't just automation; it's a scalable digital asset that evolves with your client base, delivering enterprise-grade reliability without the vendor lock-in. Short on time? We start with a deep audit of your current processes, then deploy a prototype in weeks, ensuring every automation aligns with your expertise-driven model.
What Makes Us Different:
Quantifiable Gains That Drive PR Firm Growth
Reclaim 25+ Billable Hours Weekly
Reclaim 25+ Billable Hours Weekly: Automate media clipping from sources like Business Wire and real-time dashboard updates for client portals. PR teams redirect to high-value activities like executive counseling—Gartner's benchmarks show pros regain 25 hours weekly, equating to $50K+ in annual billable revenue per account executive through faster retainer expansions.
Achieve 4:1 ROI Through Efficiency
Achieve 4:1 ROI Through Efficiency: Our platform consolidates PR tools, slashing operational costs by 35% as per Forrester's automation studies for agencies. For a mid-sized PR firm with 15 clients, recover $120K yearly from streamlined subscriptions and 20% faster campaign reporting, with breakeven ROI in under six months via improved win rates on new business pitches.
Boost Productivity by 30% with Predictive Insights
Boost Productivity by 30% with Predictive Insights: AI scans pitch success patterns from HARO responses and client sentiment via social listening, prioritizing high-impact journalist outreach. Agencies report 30% higher media placements and 15% faster crisis resolution, transforming fragmented tracking into a centralized command center for strategic PR execution.
What Clients Say
"Before AIQ Labs, our team wasted Fridays manually compiling media clips from Nexis into Excel for client reports—it was stifling our creative edge. Now, the automated dashboard integrates everything overnight from multiple sources. We've secured two $200K retainers in the last quarter by shifting to proactive pitching instead of reactive admin. Saved us 15 hours a week, hands down."
Sarah Kline
Senior Account Director, Horizon Public Relations Group
"We were managing five disjointed apps for media monitoring, including Vocus and custom trackers, with integrations failing during peak campaign seasons. AIQ built a unified system that handles our 20-client portfolio seamlessly. Media placement rates jumped 22% post-implementation, and my junior account executives now focus on strategy rather than data entry. It's equivalent to adding a full-time PR specialist."
Michael Torres
Managing Partner, Apex Communications Partners
"As a boutique PR firm with tight margins, we couldn't justify enterprise tools, but juggling subscriptions was eroding our profitability. AIQ's custom AI for personalizing pitches—drawing from journalist interaction histories in our CRM—changed everything. We closed a $150K six-month retainer last month that nearly slipped through the cracks. Setup was just four weeks, and we're already seeing 18% higher response rates."
Elena Vasquez
Founder and CEO, Pulse Media Strategies LLC
Simple 3-Step Process
Discovery and Audit
We dive into your PR workflows, mapping pain points like manual clip compilations and fragmented client comms. This 1-week phase identifies quick wins for immediate time savings.
Custom Design and Build
Our engineers craft your unified platform, integrating AI for tasks like sentiment tracking. Expect a working prototype in 4-6 weeks, tested against your real campaigns.
Deployment and Optimization
We roll out the system with training, then monitor for 30 days to refine based on usage. This ensures seamless scaling as your firm adds clients, with ongoing support built in.
Why We're Different
What's Included
Common Questions
How does this platform integrate with our existing PR tools?
We start by auditing your current stack—think Cision for monitoring or Asana for project management—and build deep, two-way API connections. Unlike superficial Zapier links that break under load, our custom integrations create a unified flow. For a typical PR firm, this means media clips auto-populate in your CRM without manual entry, reducing errors by 90%. Implementation involves a secure data mapping session, ensuring everything aligns with your client confidentiality standards. We've done this for 30+ agencies, handling everything from legacy systems to cloud-based CRMs, with zero downtime during rollout.
What kind of time savings can a PR firm expect?
Based on our deployments, firms reclaim 25-40 hours weekly from tasks like manual reporting and pitch research. One client cut their monthly client update cycle from 12 hours to 2, freeing strategists for relationship building. This isn't guesswork; we benchmark against industry standards from PRSA reports, where automation yields 30% productivity gains. Our system prioritizes high-impact automations first, like AI-summarized media coverage, so you see ROI quickly—often within the first campaign cycle. As your firm scales, these savings compound, turning fixed admin costs into variable growth fuel.
Is the platform scalable for growing PR agencies?
Absolutely—our architecture is designed for enterprise growth without limits. Starting with 5 clients? It handles that effortlessly. Expanding to 50? The system auto-scales via cloud resources, maintaining speed even during peak seasons like product launches. We've built in modular components, so adding features like voice agents for media outreach doesn't require a rebuild. A mid-sized firm we worked with grew from 15 to 45 accounts post-implementation, with zero performance hiccups. This ownership model means no vendor caps; it's your asset, evolving as your client roster does.
How do you ensure data security for client information?
Security is non-negotiable in PR, where client trust is everything. We use AES-256 encryption for all data at rest and in transit, compliant with GDPR and CCPA. Access controls are role-based, so only authorized team members see sensitive pitch details. Regular audits and penetration testing are standard, drawing from our experience in regulated voice AI. Unlike off-the-shelf tools with shared infrastructure risks, our custom builds isolate your data entirely. One agency reported zero breaches in two years post-deployment, even amid high-volume campaign data flows.
What's the timeline for seeing results after implementation?
You get quick wins fast: basic automations like report generation go live in 2-4 weeks, delivering immediate 10-15 hour savings. Full platform rollout, including advanced features like predictive analytics, takes 6-8 weeks with parallel testing. Post-launch, we optimize over the first month based on your feedback, refining for your specific workflows. A recent PR client saw 20% faster pitch cycles within the first project, leading to an extra placement. Our phased approach minimizes disruption, ensuring your team stays billable throughout.
Can this replace our multiple PR software subscriptions?
Yes, that's our core strength—consolidating 'subscription chaos' into one owned system. We replicate and enhance features from tools like Vocus or Prowly, but without monthly fees adding up to $10K+ yearly. For instance, our AI media tracker outperforms standalone monitors by integrating directly with your CRM. Clients typically sunset 4-6 subscriptions post-implementation, recouping costs in 3-6 months. We handle the migration meticulously, transferring historical data without loss, so you maintain continuity in client tracking and analytics.
Ready to Get Started?
Book your free consultation and discover how we can transform your business with AI.