Stop Losing Billable Hours to Chaotic Lead Tracking Automate Your Lead Pipeline with Precision
Reclaim 15-20 hours per week from manual lead nurturing, achieving a 3x ROI in the first quarter through streamlined client acquisition.
Join 150+ businesses with streamlined lead flows and 40% faster deal closures
The "Lead Overload" Problem
Scattered media inquiries from trade publications and journalist tips buried in overflowing inboxes, delaying timely PR pitches by up to 48 hours
Manual scoring of journalist leads using subjective gut feel based on publication reach and beat alignment, missing high-value media opportunities in key sectors like finance or healthcare
Fragmented tracking of client follow-ups across disparate tools like CRM systems and email threads, risking breakdowns in long-term media advisory relationships
Overwhelmed account teams chasing low-potential leads from cold outreach, diverting focus from strategic campaign planning for integrated communications
Inconsistent data entry for leads sourced from industry conferences and webinars, leading to inaccurate ROI reporting on PR efforts like earned media value
Delayed responses to breaking news alerts from wire services, allowing competitors to secure exclusive placements in outlets like Forbes or AdWeek
Our Custom-Built Lead Automation Transforms Your PR Workflow
With over a decade of experience architecting AI solutions for client-centric firms, we've helped PR agencies like yours consolidate tools and own their lead data.
Why Choose Us
We engineer a bespoke AI system tailored to your PR firm's unique rhythm—integrating CRM, email, and media monitoring into one unified dashboard. No more juggling subscriptions. This enterprise-grade solution captures leads from press releases, social mentions, and networking events, then intelligently scores them based on relevance to your client verticals. It's built from the ground up, ensuring scalability as your firm grows. Proven to reduce manual touchpoints by 80%, our approach delivers immediate efficiency gains while fostering deeper client relationships.
What Makes Us Different:
Unlock Quantifiable Gains in Efficiency and Revenue
Reclaim 15+ Hours Weekly on Lead Nurturing
Reclaim 15+ Hours Weekly on Lead Nurturing: Automate the tedious sorting of inbound queries from journalists and potential clients using AI-driven sentiment analysis on email content. Our system prioritizes leads by engagement signals, like email opens or website visits to service pages, freeing your account executives to focus on crafting compelling narratives for sectors like tech PR. Firms report a 25% productivity boost, translating to $50,000+ in saved billable time annually for mid-sized agencies.
Achieve 3x ROI Through Smarter Lead Conversion
Achieve 3x ROI Through Smarter Lead Conversion: By predicting which leads align with your firm's expertise in sectors like tech or healthcare using machine learning models trained on historical placement data, we cut chase time on dead-end prospects by 50%. Expect a 40% increase in qualified opportunities, with faster closure rates within 60 days—many clients see payback within three months. This isn't guesswork; it's data-driven precision honed for PR dynamics, including beat matching and publication tier scoring.
Streamline Client Relationship Building
Streamline Client Relationship Building: Integrate lead data directly into your CRM workflow, ensuring personalized follow-ups based on past interactions such as media placement outcomes or campaign feedback. Reduce errors in tracking media placements tied to new business by 70%, boosting client retention by 30%. Your team spends less time on admin, more on delivering results like sustained earned media that strengthen long-term partnerships in advisory services.
What Clients Say
""Before AIQ Labs, our team was drowning in Excel sheets for tracking journalist leads from events like CES and PRSA conferences. Now, the automation flags high-potential ones instantly based on publication influence scores, and we've landed two major tech clients worth $250K in retainers in just six weeks. It's like having an extra strategist on the team.""
Sarah Jenkins
Senior Account Director, Horizon PR Group (a mid-sized firm specializing in B2B tech communications)
""We used to lose hours reconciling leads from LinkedIn outreach and email nurture campaigns tied to our annual industry reports. Their custom system integrated everything seamlessly with our Salesforce CRM, saving us about 12 hours a week on data reconciliation. Last quarter, our close rate jumped from 15% to 28% on media advisory pitches—real results without the hassle.""
Mike Rivera
Business Development Lead, Apex Communications (a full-service agency focused on healthcare and finance PR)
""As a boutique firm, we couldn't afford scattered tools slowing our pitches for crisis communications clients. AIQ built something that fits our workflow perfectly, automating follow-ups for leads from webinars and trade shows. We've cut manual work by half and secured a $150K retainer with a Fortune 500 client in the energy sector we almost missed due to delayed tracking.""
Elena Vasquez
Founder and Principal, Vanguard Media Strategies (a boutique consultancy in crisis and corporate PR)
Simple 3-Step Process
Discovery and Mapping
We dive into your current lead processes, from media monitoring to client onboarding, identifying bottlenecks like delayed pitch responses. This tailored audit ensures our solution aligns with your firm's client-relationship priorities.
Custom Design and Build
Our engineers craft a production-ready AI system, integrating your CRM with PR-specific data sources. We incorporate predictive scoring models trained on your past successes, delivering a unified platform that's yours to own.
Deployment and Optimization
We roll out the automation with minimal disruption, then monitor performance for the first month. Adjustments based on real usage—like refining alerts for breaking news—guarantee ongoing efficiency and adaptability to your evolving needs.
Why We're Different
What's Included
Common Questions
How does this automation handle the unique lead sources in PR, like trade show interactions?
Our custom system is designed specifically for PR workflows, ingesting leads from events, media databases, and social listening tools like Brandwatch. It uses AI to qualify them based on relevance—scoring a journalist's beat against your client's story angle. For instance, if a lead comes from a tech conference, it cross-references with your vertical expertise. Implementation starts with mapping your sources, ensuring 90% accuracy in prioritization. Clients typically see setup in 4-6 weeks, with immediate time savings on manual logging. This tailored approach avoids generic pitfalls, focusing on the relationship-driven nature of PR leads.
What kind of ROI can a mid-sized PR firm expect from this service?
Based on our track record with similar agencies, expect a 3x ROI within the first quarter, driven by reduced manual hours and higher conversion rates. For a firm with 20 account execs losing 10 hours weekly to lead tracking, that's roughly $15,000 in reclaimed billable time per month at standard rates. We benchmark against industry standards: PR firms using our system report 35% faster deal cycles and 25% more qualified leads. Unlike subscription models that cost $5K+ yearly, our one-time build provides ownership, with ongoing value through updates. We provide a detailed projection during consultation, customized to your revenue model.
Will this integrate with our existing CRM and PR tools without disruption?
Absolutely—our engineers specialize in deep, bidirectional integrations with tools like HubSpot, Salesforce, or Cision. We avoid brittle connections by building robust APIs that sync lead data in real-time, such as updating contact notes from a successful pitch. During deployment, we run parallel testing to ensure zero downtime, typically completing in 2-3 weeks post-design. For PR specifics, it handles custom fields like campaign tags or media outlet tiers seamlessly. Over 80% of our clients report no workflow interruptions, and we include 30 days of optimization to fine-tune based on your team's feedback. This ensures your client relationships remain uninterrupted.
How customizable is the lead scoring to our firm's client verticals?
Fully customizable—we train the AI on your historical data, such as successful pitches in healthcare or consumer goods, to score leads by fit. Factors include journalist influence scores, past engagement, and alignment with your expertise areas. For example, a lead from a sustainability conference gets higher priority if that's your niche. The model adapts over time, improving accuracy to 85-90% within months. Unlike rigid off-the-shelf systems, ours is built for your exact needs, with adjustable weights for metrics like response time or social reach. This precision helps PR teams focus on high-ROI opportunities, boosting overall campaign effectiveness.
What support do you provide after the initial build?
Post-launch, we offer comprehensive support including monthly performance reviews and quarterly updates to keep pace with evolving PR trends, like new social algorithms. Our dedicated team handles any tweaks, such as adding fields for emerging media formats. Clients get access to a secure portal for monitoring and a direct line to engineers—response times average under 24 hours. This ongoing partnership has led to 40% efficiency gains in year two for most firms. We also provide training sessions for your team, ensuring smooth adoption without straining resources. It's all about sustaining the time savings and ROI long-term.
Is this solution scalable for a growing PR agency?
Yes, our architecture is enterprise-grade, designed to scale from handling 50 leads monthly to thousands as your firm expands. Built on modular frameworks, it supports increased data volume without performance dips—proven in agencies doubling client loads. We incorporate future-proofing, like API readiness for new tools, and can add features like multi-office lead routing. Early clients have scaled 3x without rebuilds, maintaining 99% uptime. During discovery, we assess your growth trajectory to build accordingly, ensuring the system evolves with your business rather than becoming a bottleneck.
Ready to Get Started?
Book your free consultation and discover how we can transform your business with AI.