Stop Wasting Time on Low-Value Freight Leads Prioritize High-Conversion Shippers with Custom AI Lead Scoring
In the trucking industry, where margins are razor-thin and routes must be optimized daily, generic lead scoring tools fail 70% of the time. Our custom-built AI system analyzes shipper data to deliver 30% higher close rates and slashes pursuit costs by half.
Join 150+ businesses with optimized lead pipelines
The "Lead Overload" Problem
Chasing unqualified shippers drains fuel budgets on spot market bids
Generic scoring ignores seasonal freight patterns like harvest surges or holiday peaks
Manual vetting delays bids on hot loads from load boards like DAT or Truckstop
Missed opportunities in backhaul routes waste deadhead miles and capacity
Inaccurate data leads to unprofitable lane commitments on high-volume routes
Overreliance on broker referrals skips direct shipper gold like CPG manufacturers
Tailored AI Lead Scoring Built for Your Fleet
With over a decade engineering AI for logistics, we've powered scoring systems that handle 10,000+ leads monthly for mid-sized carriers.
Why Choose Us
One-size-fits-all tools can't navigate the chaos of fluctuating freight rates or spot market volatility. We craft a bespoke AI model that learns your fleet's unique profile—truck types, preferred lanes, and historical win rates. It scores leads in real-time, factoring in shipper reliability, load volumes, and even weather-impacted ETAs. No more guesswork. Just precise, actionable priorities that keep your drivers loaded and profitable.
What Makes Us Different:
Unlock Efficiency in Your Sales Pipeline
Higher Close Rates on Premium Loads
Higher Close Rates on Premium Loads: Our custom system identifies shippers with repeat business potential in reefer and flatbed segments, boosting your win rate by 35% on long-haul routes like Chicago to LA. Imagine filling reefer trailers with consistent, high-margin contracts from food distributors instead of spot-market scraps during off-peak seasons.
Slash Time Spent on Dead-End Prospects
Slash Time Spent on Dead-End Prospects: Automate scoring to filter out low-volume or unreliable leads in TMS-integrated workflows, freeing your team to focus on bids that align with your capacity. Carriers report 50% less time chasing ghosts, turning weeks of outreach into days of revenue from secured LTL contracts within 48 hours.
Optimize Routes and Reduce Empty Miles
Optimize Routes and Reduce Empty Miles: By prioritizing leads that match your backhaul needs on key corridors like I-80 East-West, we cut empty miles by up to 20%. This isn't just efficiency—it's direct savings on diesel at $4.50/gallon and detention fees, keeping your OEE above 85% industry benchmarks during peak freight seasons.
What Clients Say
"Before AIQ Labs, we were bidding on every lead from DAT load board, burning hours on shippers who ghosted us after rate confirmations. Their custom scoring flagged the real opportunities—like that steady produce contract out of Fresno, California, that filled our reefer fleet for six months straight at $2.50/mile. Close rates jumped 28% in Q1 2023."
Mike Harlan
Operations Manager, Midwest Freight Haulers Inc., specializing in temperature-controlled produce hauls
"Generic tools didn't understand our dry van focus or the winter slowdowns in Midwest lanes like I-94 to Chicago. AIQ built a system that scores based on our exact lanes and 53-foot equipment. Last peak season in Q4 2022, it helped us secure 15% more loads without adding drivers—pure win on backhauls from automotive suppliers."
Sarah Kline
Sales Director, Eastern Logistics Partners LLC, focused on dry van Midwest routes
"We integrated their lead scorer with our TMS like TMW Systems, and it started predicting which brokers would actually pay on time based on historical POD data. Saved us from a nightmare client who dragged payments for 60 days on a $150K flatbed load. Now, our cash flow is steady, and we're hitting 95% utilization on our 20-truck fleet."
Tom Reyes
Fleet Owner, Southern Cross Trucking Co., operating OTR flatbed services in the Southeast
Simple 3-Step Process
Discovery and Data Mapping
We audit your current lead sources, TMS data, and sales processes to map out trucking-specific pain points. This ensures the AI aligns perfectly with your daily operations.
Custom Model Development
Our engineers build and train the predictive model using your historical freight data, focusing on variables like lane profitability and shipper credit scores. Iterative testing refines accuracy to 85%+.
Integration and Launch
We deploy the system into your workflow with custom dashboards and API links to your tools. Full training follows, so your team hits the ground running with zero disruptions.
Why We're Different
What's Included
Common Questions
How does your lead scoring differ from off-the-shelf tools like those in Salesforce?
Off-the-shelf platforms use broad algorithms that overlook trucking nuances, like fluctuating spot rates or regional regulations. We custom-build yours to ingest data from your TMS, scoring leads on specifics such as payload compatibility and carrier authority matches. This results in 40% better accuracy for freight pursuits. Setup involves mapping your unique data flows, training the model on your past bids, and integrating directly—no more exporting CSVs or dealing with generic templates that force-fit your operations.
What data sources does the system use for trucking leads?
We pull from your internal sources first: TMS records, CRM entries, and historical load data for baseline training. Then, it enriches with external feeds like load boards (DAT, Truckstop), shipper databases, and even public FMCSA filings for carrier reliability. The AI analyzes over 40 variables, including shipment frequency, payment history, and lane density. Privacy is paramount—we ensure GDPR and CCPA compliance, with all data processed securely on your owned infrastructure.
How long does it take to see results from the lead scoring system?
Most clients notice improvements within the first month after launch. We start with a two-week discovery to map your workflows, followed by four weeks of model building and testing. By week eight, it's live, scoring incoming leads in real-time. Early wins include 25-30% faster qualification of high-volume shippers. Full ROI, like reduced empty miles and higher margins, materializes in 3-6 months as the AI learns from your feedback loops and market data.
Can this integrate with our existing trucking software stack?
Absolutely. We specialize in deep integrations with popular TMS platforms like McLeod, Aljex, or Rose Rocket, plus CRMs such as HubSpot or Pipedrive. Our approach uses robust APIs for two-way data sync—leads scored in our system update your dispatch board instantly, and bid outcomes feed back to refine predictions. No brittle Zapier hacks; we code custom connectors that withstand software updates. If you have legacy systems, we handle ETL processes to bridge gaps seamlessly.
What if our freight volumes fluctuate seasonally—will the scoring adapt?
Yes, our models are designed for the cyclical nature of trucking. We incorporate seasonal factors like holiday surges or harvest peaks into the training data, adjusting scores dynamically—for instance, prioritizing refrigerated loads in summer. Post-launch, the system self-optimizes using your real-time inputs, such as capacity changes from driver shortages. Clients in produce hauling report consistent performance year-round, with accuracy holding at 82% even during off-peak lulls.
Is the system compliant with trucking regulations like FMCSA?
Compliance is built-in. We ensure the AI respects FMCSA rules on carrier data handling, avoiding any scraping of restricted info. Scores factor in legal elements like authority status and safety ratings without storing sensitive DOT data long-term. All processing happens on secure, auditable servers, with logs for any regulatory reviews. We've deployed similar systems for carriers audited by the FMCSA, maintaining 100% compliance while delivering insights that help avoid risky partnerships.
Ready to Get Started?
Book your free consultation and discover how we can transform your business with AI.