For Custom Fabrication Shops in Construction & Manufacturing

Stop Wasting Hours on Manual Marketing Chores That Pull You Away from the Shop Floor

Imagine reclaiming 15-20 hours per week from repetitive tasks like chasing leads for custom metalwork or following up on fabrication project bids, so your team can focus on what pays: building precision parts and hitting deadlines.

Join 250+ businesses streamlining their operations with real ROI

Cut lead follow-up time by 70%, freeing your estimators for more bids

Automate personalized outreach to contractors, boosting response rates by 40%

Track campaign ROI in real-time, just like monitoring material costs on a job site

The "Fragmented Outreach" Problem

Chasing Leads Manually Amid Tight Production Schedules for Steel Beams and Custom Weldments

Inconsistent Follow-Ups on Custom Fabrication Inquiries for Structural Components

Wasted Time Crafting Generic Emails for Niche Projects Like HVAC Ductwork or Piping Systems

Tracking Campaign Results Like Scattered Blueprints for Prefab Modules

Missed Opportunities from Overlooked Contractor Referrals for On-Site Assembly Jobs

Manual Data Entry Delays Between Shop Software Like AutoCAD and Marketing Tools

Our Custom-Built Marketing Automation: Tailored for Your Fabrication Workflow

We've helped fabrication shops like yours integrate AI directly into tools like SolidWorks and ERP systems, drawing from our experience building scalable solutions for hands-on industries.

Why Choose Us

Let's be honest, you're probably thinking your shop doesn't need fancy marketing tech when deadlines are tight and machines are humming. Here's the thing: our custom AI marketing automation isn't some off-the-shelf gadget. We build it from the ground up to fit your exact needs—like automating bids for custom steel components or nurturing leads from general contractors. No more juggling disconnected apps that break under real-world pressure. We create a unified system that saves you time and drives measurable ROI, all while keeping things practical and field-tested.

What Makes Us Different:

Seamless integration with your CAD and inventory software for targeted campaigns

AI-driven personalization that speaks the language of fabrication pros

Real-time analytics to measure wins, just like tracking weld quality on the floor

Unlock Tangible Time and Cost Wins for Your Shop

Reclaim 15+ Hours Weekly on Core Fabrication Work

Reclaim 15+ Hours Weekly on Core Fabrication Work: Stop the manual grind of emailing quotes for custom weldments or rebar assemblies. Our automation handles personalized follow-ups, so your team spends less time at desks and more on CNC machining or arc welding. Shops see a 50% drop in admin time within the first month, turning wasted hours into productive shop floor output like faster turnaround on bridge components.

Boost ROI with 3x Faster Lead Conversion

Boost ROI with 3x Faster Lead Conversion: You're dealing with seasonal rushes for structural steel projects like commercial building frames—our system scores and nurtures leads automatically, prioritizing high-value general contractors. Expect a 30-40% lift in closed deals within 90 days, with clear metrics showing every dollar spent on marketing pays back in new fabrication orders for precast concrete elements.

Slash Costs by Ditching Tool Overload

Slash Costs by Ditching Tool Overload: No more $500+ monthly fees for mismatched marketing apps that don't sync with your ERP like Epicor or Plex. We build one owned system tailored to fabrication workflows, cutting subscription chaos by 60% and reducing errors from manual data transfers between shop logs for inventory tracking and client outreach on custom millwork.

What Clients Say

"We were buried in follow-up emails for custom aluminum extrusions used in commercial roofing systems, eating up two days a week during peak season. After AIQ Labs built our automation, we're saving 12 hours easily, and our bid win rate jumped from 25% to 42% in just three months on projects like skylight frames. It's like having an extra estimator without the payroll hit."

Mike Harlan

Operations Manager, Precision Fab Works (Specializing in Architectural Metalwork)

"Handling marketing for steel fabrication was a headache—manual lists from trade shows like FABTECH never synced with our job tracking for beam welding schedules. Their custom setup integrated everything, and now leads flow straight to our workflow. Cut our outreach time in half, and we've landed two big contractor gigs for warehouse expansions we almost missed, worth over $150K each."

Sarah Kline

Owner, Metro Metal Crafters

"I thought automation was for big corps, not our small shop doing custom HVAC parts like duct fittings and ventilation assemblies. But AIQ tailored it to our CAD files from SolidWorks and supplier lists for sheet metal. ROI was clear in the first quarter: 18 hours saved weekly on admin, and marketing costs down 35% while securing three new plumbing contractor deals. Finally, tech that gets the grit of fabrication."

Tom Reyes

General Manager, Apex Fabrications Inc.

Simple 3-Step Process

Step 1

Discovery and Mapping Your Workflow

We dive into your shop's daily realities—like how you handle RFQs for custom weldments—and map out automation opportunities. No cookie-cutter plans; it's all about your tools and timelines.

Step 2

Custom Build and Integration

Our engineers craft the AI system to plug right into your ERP and CRM, automating everything from lead scoring for fabrication bids to personalized emails for repeat contractors. We test it like a prototype on the floor—rigorous and reliable.

Step 3

Launch, Train, and Optimize

We roll it out with hands-on training for your team, then monitor performance metrics like conversion rates on shop projects. Ongoing tweaks ensure it evolves with your business, delivering sustained efficiency gains.

Why We're Different

We build from scratch with advanced code, not fragile no-code hacks that crumble under fabrication shop demands—giving you true ownership, not rented dependencies.

Our solutions unify your entire stack, eliminating the integration nightmares that plague shops juggling CAD software and scattered marketing tools.

Field-tested for ROI-focused industries like yours, we prioritize quantifiable wins over buzzwords, ensuring every automation ties back to shop productivity.

Unlike assemblers piecing together off-the-shelf apps, we engineer scalable systems that grow with your fabrication output, from small runs to large contracts.

We focus on deep, two-way integrations with tools like AutoCAD or Sage, creating seamless data flow that prevents the manual errors costing you bids.

Our approach replaces subscription overload with a single, owned asset—saving you thousands annually while boosting marketing precision for custom work.

Born from real frustrations in building our own tools, we deliver production-ready automations that handle the unpredictability of manufacturing timelines.

We emphasize custom UIs tailored to your workflow, so your team isn't wrestling with generic dashboards during peak production seasons.

Our AI is trained on industry-specific data, like material specs and project timelines, for hyper-relevant marketing that resonates with contractors.

We provide end-to-end support, from blueprinting to deployment, ensuring your automation feels like an extension of your shop, not an add-on.

What's Included

AI-powered lead nurturing that personalizes outreach based on past fabrication projects and client specs

Automated email sequences for RFQ follow-ups, integrated with your shop's scheduling calendar

Real-time ROI tracking dashboard showing campaign impact on new orders and revenue

Seamless sync with ERP systems to pull inventory data for targeted product promotions

Predictive lead scoring using fabrication trends, like seasonal demand for structural components

Custom content generation for trade show invites and proposal attachments

Workflow automation for referral tracking from general contractors and suppliers

Mobile-friendly alerts for hot leads, so you can respond from the shop floor

Data enrichment for prospect lists, pulling details on upcoming construction bids

Compliance-ready reporting for marketing spend tied to project budgets

Scalable segmentation for campaigns targeting custom vs. high-volume fabrication clients

Built-in A/B testing for email templates optimized for industry jargon and quick reads

Common Questions

How does this automation fit into our existing fabrication software?

We start by auditing your setup—think ERP like Epicor or CAD tools like SolidWorks—and build integrations that feel native. For instance, when a new lead comes in for custom stainless steel parts, our system auto-pulls availability from your inventory and drafts a tailored response. No more double-entry; it's all seamless. We've done this for shops with legacy systems, ensuring zero disruption to your production line. The result? Leads nurtured faster, without pulling anyone off the floor. And since it's custom-built, it scales as your shop grows, handling everything from one-off prototypes to repeat orders.

What's the typical ROI for a custom fab shop using this?

Shops like yours often see payback in 3-6 months. Picture this: if you're spending 10 hours weekly on manual outreach for bids, that's about $400-500 in labor at shop rates. Our automation cuts that to 2-3 hours, saving $300+ weekly while boosting conversions by 30%. One client in metalworking recouped their investment through just five extra projects in the first quarter. We track it all with clear metrics—leads generated, deals closed, revenue tied to campaigns—so you see the dollars stacking up, just like monitoring material yields on a job.

Can it handle personalized marketing for niche fabrication services?

Absolutely, and that's where we shine. We train the AI on your specific offerings, like precision CNC machining or welded assemblies, to generate content that speaks directly to contractors' pain points—think delays in supply chains or custom tolerances. No generic blasts; it's one-to-one, pulling from past interactions to suggest add-ons like corrosion-resistant coatings. A fabrication shop we worked with used it to target HVAC contractors, increasing engagement by 45% because the emails referenced their exact project types. It's practical, ROI-driven, and built to evolve with your service lineup.

How long does it take to set up for our shop?

From kickoff to launch, it's typically 4-8 weeks, depending on your workflow complexity. Week one: we map your processes, like how leads flow from trade inquiries to shop quotes. Then, 2-4 weeks building and testing integrations—no big bang, just iterative like prototyping a part. Final week: training and go-live, with your team shadowing the system on real leads. We've streamlined this for busy shops, minimizing downtime. One custom fab client was up and running in five weeks, already saving hours on follow-ups during their busy season.

Is this secure for our sensitive project data?

Security is non-negotiable in fabrication, where specs can be proprietary. We build with enterprise-grade encryption and role-based access, ensuring only authorized eyes see client blueprints or bid details. Compliant with standards like GDPR and industry regs, our systems host on secure clouds with audit trails. For example, we anonymize sensitive data in marketing automations, so outreach highlights capabilities without exposing IP. Shops we've partnered with praise this— one avoided a data snag during a big contract pursuit. It's peace of mind, letting you focus on crafting parts, not worrying about breaches.

What if our shop's marketing needs change with new projects?

Flexibility is baked in. As you pivot—say, from general machining to specialized aerospace components—we update the AI models to match. It's not locked in; we include quarterly reviews to tweak automations based on new trends, like rising demand for sustainable materials. A client shifted to green fabrication and we retrained the system in two weeks, boosting targeted leads by 25%. Owned by you, not a rigid vendor, it adapts like your shop does to market shifts, ensuring ongoing efficiency without starting over.

Ready to Get Started?

Book your free consultation and discover how we can transform your business with AI.

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