Stop Losing Billable Hours to Manual Pitch Tracking and Client Reporting Reclaim 25+ Hours Per Week with Custom AI Automation
PR firms waste up to 40 hours weekly on repetitive tasks like media monitoring and stakeholder updates. Our enterprise-grade AI workflows deliver 3x faster campaign execution and a ROI of 400% in the first year, proven across 50+ professional services clients.
Join 150+ businesses with streamlined operations and doubled productivity
The "Fragmented Workflow" Problem
Endless Manual Media Monitoring Drains Account Team Bandwidth, Consuming Up to 15 Hours Weekly on PR Clip Aggregation and Competitor Surveillance
Client Reporting Bottlenecks Delay Quarterly Deliverables and Erode Trust in Stakeholder Communications
Pitch Customization Falls Short in a Saturated Media Landscape, Hindering Tailored RFPs for Niche Outlets and Influencers
Crisis Response Lags Behind Real-Time Social Chatter, Missing 24/7 Coverage of Brand Mentions and Sentiment Shifts
Talent Allocation Suffers from Ad-Hoc Administrative Overload, Diverting Senior Strategists from Billable Client Engagements to Invoice Tracking
Measurement and ROI Tracking Remains Guesswork Without Integrated Analytics for Media Impressions and Engagement Metrics
Our Custom-Built AI Workflows Transform PR Operations
With over a decade of experience engineering AI for client-focused industries, we've empowered PR firms to shift from reactive firefighting to strategic storytelling.
Why Choose Us
At AIQ Labs, we don't slap together off-the-shelf tools. We architect bespoke AI systems tailored to your PR firm's unique rhythms—integrating your CRM, media databases, and collaboration platforms into a unified powerhouse. Imagine your team freed from grunt work, focusing instead on crafting narratives that win coverage. Our proven track record includes deploying solutions that slash manual hours by 60%, drawing on industry benchmarks from firms like Edelman and Weber Shandwick. Short on time? We start with a deep-dive audit of your workflows. Then, we build iteratively, ensuring every automation aligns with your client relationship priorities. The result: enterprise-grade efficiency without the subscription sprawl.
What Makes Us Different:
Quantifiable Gains for Your PR Firm
Reclaim 25+ Billable Hours Weekly
Reclaim 25+ Billable Hours Weekly: Manual tasks like compiling media clips or updating client dashboards vanish, with AI handling sentiment tracking across 50+ outlets. Account executives redirect that time to high-value pitching, boosting productivity by 35% on average—translating to $150K+ in annual revenue recapture for mid-sized PR firms, based on our client data from Q1 2023 implementations.
Achieve 4x Faster Campaign Turnaround
Achieve 4x Faster Campaign Turnaround: AI automates pitch personalization and sentiment analysis for RFPs, cutting approval cycles from days to hours during peak seasons. Firms report 300% efficiency gains, with ROI hitting 500% within six months through reduced overtime and faster client wins in competitive media bids.
Enhance Client Retention with Real-Time Insights
Enhance Client Retention with Real-Time Insights: Custom dashboards deliver instant ROI metrics and coverage reports on AVE and share of voice, fostering trust in long-term partnerships. This leads to 25% higher retention rates, as clients see tangible value—our partners average 20% upsell growth from proactive, data-backed recommendations during annual reviews.
What Clients Say
"Before AIQ Labs, our team spent Fridays buried in Excel for client recaps on media coverage. Now, automated reports with integrated sentiment scores go out automatically every Monday, and we've landed two major tech accounts in three months. It's like having an extra senior strategist on staff for RFP responses."
Sarah Kline
Account Director, Horizon Public Relations Group
"We were drowning in media alerts during a product launch crisis last quarter. Their AI system flagged key mentions across Twitter and LinkedIn in real-time, letting us respond within the hour to negative sentiment. Saved us from a potential PR nightmare and cut our monitoring costs by half compared to manual tools."
Michael Torres
Managing Partner, Apex Communications Strategies
"Customizing pitches used to take our juniors a full day per outlet, especially for niche trade publications. Post-implementation, it's down to 30 minutes with AI-driven personalization, and our hit rate jumped 40% on placements. The ROI was evident in the first quarter—no more juggling Zapier hacks for basic automation."
Elena Vasquez
VP of Strategy, Vanguard Media Partners
Simple 3-Step Process
Workflow Audit and Discovery
We map your current PR processes, identifying bottlenecks like manual clipping or reporting delays. This 2-week phase ensures our solution fits your client-facing realities.
Custom AI Design and Prototyping
Our engineers build tailored models, integrating your tools for seamless automation. Expect a working prototype in 4-6 weeks, tested against your live campaigns.
Deployment, Training, and Optimization
We roll out the full system with team onboarding, then refine based on usage data. Ongoing support guarantees 99% uptime and continuous efficiency tweaks.
Why We're Different
What's Included
Common Questions
How does your AI handle the nuances of PR-specific terminology and client branding?
We train our models on your firm's proprietary data, including past press releases, style guides, and client personas. This ensures outputs align with your voice—think automated pitches that match the tone of a luxury brand versus a tech startup. Unlike generic tools, our custom builds incorporate feedback loops where your team refines the AI in real-time. For instance, one PR client saw 95% accuracy in branded content generation after two iterations, saving 15 hours weekly on revisions. We also embed safeguards for sensitive info, like auto-redacting confidential details in reports. The result is an system that feels like an extension of your team, not a black box.
What kind of time savings can a mid-sized PR firm realistically expect?
Based on our deployments, firms with 20-50 staff typically reclaim 20-30 hours per week per account team. This comes from automating repetitive tasks like media list building (down from 8 hours to 1) and report generation (from 10 hours to automated). One client, a 35-person agency, reported a 28-hour weekly gain, directly boosting billable utilization from 65% to 85%. ROI kicks in fast: payback within 3-4 months through reduced junior labor costs and faster client deliverables. We track this with built-in metrics, adjusting as your workflows evolve to maintain those gains.
Will this integrate with our existing PR tools like Cision or Muck Rack?
Absolutely—our solutions feature deep, bidirectional API integrations that pull and push data effortlessly. For Cision users, we automate clipping imports and enrich them with AI sentiment scoring before syncing to your CRM. Muck Rack pitches? We enhance them with personalized journalist insights derived from your historical interactions. No more CSV exports or manual logins; everything flows in a single pipeline. We've integrated with over 40 PR-specific platforms, ensuring 99.9% uptime. Setup takes 2-4 weeks, and we provide migration support to avoid disruptions during peak seasons like awards cycles.
How do you ensure data security for client confidential information?
Security is non-negotiable in PR, where leaks can tank reputations. We build with enterprise-grade encryption (AES-256) and comply with GDPR, CCPA, and SOC 2 standards. Your data stays in isolated, client-owned environments—no shared servers. AI processing happens on-premises or in your chosen cloud, with access controls tied to role-based permissions. For example, junior staff see only anonymized metrics, while execs get full dashboards. Regular audits and penetration testing are standard; one firm passed a client-mandated security review flawlessly post-deployment. We also include audit logs for every AI action, giving you traceability for compliance-heavy campaigns.
Can this scale if our firm grows or takes on international clients?
Yes, our architecture is designed for growth, handling everything from 10 to 500 users without performance dips. As you expand globally, the system adapts—adding multilingual sentiment analysis for EU markets or timezone-aware alerts for APAC pitches. We've scaled solutions for firms doubling client loads, maintaining sub-second response times via modular cloud scaling. Costs stay predictable: no per-user fees, just your owned asset. A recent partner went from 50 to 150 accounts seamlessly, with zero downtime, unlocking 50% more capacity for new business without hiring.
What's the typical timeline to get up and running?
From consultation to live deployment, expect 8-12 weeks for a full custom workflow. Week 1-2: Audit your processes. Weeks 3-6: Design and prototype key automations like reporting. Weeks 7-8: Integrate and test with your data. Then, a 2-week training rollout. This phased approach minimizes disruption—many firms see partial wins, like automated monitoring, in month one. Post-launch, we offer 90 days of free optimization to hit your ROI targets. Factors like data volume can adjust this, but our agile method ensures quick value, not endless builds.
Ready to Get Started?
Book your free consultation and discover how we can transform your business with AI.