Stop Losing Billable Hours to Repetitive Pitch Tracking and Client Reporting Reclaim 25+ Hours Weekly with Custom AI Automation
In the fast-paced world of public relations, where client relationships drive revenue, manual processes like compiling media clippings or personalizing pitches eat into your core expertise. Our end-to-end automation delivers 35% faster campaign execution and $150K annual ROI for firms like yours, turning fragmented workflows into a unified, owned system that scales with your client roster.
Join 150+ businesses with streamlined operations and boosted client satisfaction
The "Fragmented Workflow" Problem
Endless Manual Media Monitoring Drains PR Strategist Time on Clipping Aggregation and Sentiment Analysis
Custom Pitch Creation Bottlenecks Client Acquisition in Media Outreach Cycles
Fragmented Client Reporting Erodes Trust in Ongoing PR Account Management
Disjointed Tool Subscriptions Create Integration Headaches for CRM and Media Tracking Systems
Scalability Limits During Peak PR Campaign Seasons Like Product Launches and Earnings Reports
Compliance Risks in Handling Sensitive Client Data Under GDPR and Client Confidentiality Clauses
End-to-End Automation: Built Exclusively for Your PR Firm
With over a decade architecting AI systems for expertise-driven firms, we've empowered 50+ PR agencies to eliminate subscription sprawl and own their operational edge.
Why Choose Us
At AIQ Labs, we don't assemble off-the-shelf tools. We engineer custom AI workflows tailored to your PR firm's exact needs—from automating press release distribution to intelligent sentiment analysis on media coverage. Picture your team liberated from spreadsheet drudgery, focusing instead on crafting narratives that win awards. Our proven track record includes reducing manual tasks by 60% for mid-sized agencies, ensuring enterprise-grade reliability that scales with your client growth. Short on time? We start with a deep audit of your workflows. Then, we build a unified system that integrates your CRM, media databases, and reporting tools into one owned asset. No more brittle connections. Just seamless efficiency.
What Makes Us Different:
Quantifiable Gains That Transform Your PR Operations
Reclaim 25+ Billable Hours Per Week
Reclaim 25+ Billable Hours Per Week: Automate clipping aggregation from sources like Cision and report formatting in tools like Google Data Studio. PR industry benchmarks from the Public Relations Society of America show firms save an average of 25 hours weekly, redirecting talent to client strategy. This translates to a 3x productivity boost, allowing you to handle 20% more accounts without added headcount, with ROI visible in the first quarter.
Achieve 4x Faster ROI on Campaigns
Achieve 4x Faster ROI on Campaigns: Custom automations using AI-driven personalization accelerate pitch-to-placement cycles from weeks to days via integrated journalist databases. Firms report 150% ROI within the first year, with reduced errors in media lists cutting rework by 45%. Like streamlining a crisis response with automated monitoring—efficient, precise, and always on message for brand protection.
Enhance Client Relationships with Instant Insights
Enhance Client Relationships with Instant Insights: Automated reporting via dashboards integrates coverage metrics and sentiment from tools like Meltwater, delivering tailored updates quarterly or ad-hoc. Expect 30% higher client satisfaction scores from Net Promoter Score surveys, as real-time sentiment tracking turns data into strategic advice on earned media impact. No more chasing clippings; just proactive partnership in account stewardship.
What Clients Say
"Before AIQ Labs, our team spent Fridays buried in Excel pulling Cision clippings for client recaps—it was killing our momentum during busy Q4 launches. Their custom system now pulls media metrics and sentiment scores automatically from multiple wires, and we've cut reporting time from 8 hours to 30 minutes per account. Picked up two new SaaS clients last quarter because we could focus on strategy, not admin, boosting our billable utilization by 15%."
Sarah Jenkins
Senior Account Director, Horizon Public Relations
"Juggling five agencies' tools like Salesforce CRM and Kantar media trackers was a nightmare; integrations broke monthly during campaign ramps. AIQ built us a single dashboard that ties our CRM to coverage tracking and analytics. Saved us about 15 hours a week per account exec on data reconciliation, and our error rate in placement reporting dropped to near zero. It's like having an extra junior on every earned media campaign without the salary—scaled our team effortlessly for a 20% client growth year-over-year."
Michael Torres
Michael Torres
"We were losing pitches to slower competitors because personalizing outreach for journalists via Vocus took forever, especially for niche healthcare beats. Now, the AI generates tailored pitches in seconds, based on our past successes and beat-specific data. Landed a major pharma account in under two weeks after a targeted RFP—our conversion rate on media placements jumped 25%, and we've doubled our boutique firm's revenue pipeline."
Emily Chen
Founder and Principal, Nexus Strategies PR
Simple 3-Step Process
Workflow Audit and Discovery
We dive into your PR operations—mapping client pipelines, media tools, and pain points—to design a blueprint tailored to your firm's rhythm.
Custom AI System Build
Our engineers construct your unified platform, integrating APIs for seamless data flow and testing for production readiness—no fragile workarounds.
Deployment and Optimization
We launch with team training, then monitor and refine for peak performance, ensuring your system evolves as your client base grows.
Why We're Different
What's Included
Common Questions
How does this automation handle the unique demands of PR client relationships?
PR thrives on trust and timely insights, so our custom systems prioritize relationship-focused features. We integrate client-specific data from your CRM to automate personalized updates, like sentiment reports post-coverage. For instance, during a product launch, the AI can track mentions and generate tailored recaps in your client's branding—reducing manual tweaks from hours to minutes. This not only saves time but strengthens bonds, with firms seeing 25% higher retention. Unlike generic tools, we tailor to your workflow, ensuring outputs feel human-crafted while cutting admin by 40%. Our approach starts with auditing your client touchpoints for a seamless fit.
What kind of time savings can a mid-sized PR firm expect?
Based on our work with 10-50 person agencies, expect 20-30 hours weekly reclaimed from repetitive tasks like media clipping and report assembly. One client, handling 15 accounts, went from 12 hours of weekly monitoring to under 2, redirecting efforts to strategy. This yields a 150K ROI annually by enabling 15% more billable work. We benchmark against industry standards—PR pros lose 35% of time to admin per surveys—and design for your scale, with phased rollouts to minimize disruption. Short-term: Immediate wins in reporting. Long-term: Scalable efficiency as campaigns grow.
Is the system secure for handling confidential client information?
Absolutely—security is non-negotiable in PR, where leaks can damage reputations. We build with enterprise-grade encryption, role-based access, and compliance to GDPR/CCPA from the ground up. Data stays within your owned system, not scattered across subscriptions. For example, sensitive campaign briefs are anonymized during AI processing, with audit logs for every access. We've audited systems for firms in regulated sectors like finance PR, achieving zero breaches in three years. Unlike off-the-shelf tools with shared infrastructures, our custom builds isolate your data, giving you full control and peace of mind.
How customizable is the automation to our specific PR workflows?
Fully bespoke—nothing templated. We map your exact processes, from crisis comms to influencer outreach, then engineer AI to fit. If your firm specializes in tech PR, we incorporate sector-specific sentiment models; for nonprofits, we emphasize impact metrics. The result? A unified platform that evolves with you, not a one-size-fits-all. Clients report 50% faster adoption because it's intuitive to their daily rhythm. We iterate based on feedback, ensuring features like auto-tagging coverage align perfectly with your KPIs. This custom edge delivers 2x the efficiency of generic automations.
What happens after the initial build—do we own everything?
Yes, full ownership transfers upon completion, with source code and documentation in your hands. No perpetual fees or lock-ins. Post-launch, we offer optional support packages for updates, but you're independent. For a recent PR client, this meant migrating from five subscriptions to one system, saving 8K yearly. We train your team thoroughly, including custom guides, so internal IT can maintain it. If needs change—like adding voice AI for media calls—we rebuild affordably. This shifts you from tool dependency to strategic asset control, aligning with our builders-not-assemblers philosophy.
Can this integrate with our existing PR tools without disruption?
Seamlessly—our expertise lies in deep, two-way integrations that enhance, not replace, your stack. We connect to platforms like Cision, Muck Rack, or your email tools via robust APIs, ensuring data syncs in real-time without downtime. During a pilot for a 30-person firm, we linked their CRM to media databases in under a week, with zero workflow interruptions. Testing phases catch issues early, and we provide fallback protocols. The outcome? A 'single source of truth' that amplifies your tools' value, reducing manual exports by 70% while maintaining familiarity for your team.
Ready to Get Started?
Book your free consultation and discover how we can transform your business with AI.