For PR Firms Juggling Client Campaigns and Media Chaos

Stop Losing Billable Hours to Manual Pitch Tracking and Client Reporting Reclaim 25+ Hours Weekly with Custom AI Automation

PR firms waste an average of 28 hours per week on repetitive tasks like media monitoring and report compilation—tasks that drain your team's expertise and erode profit margins. Our enterprise-grade automations deliver 3x ROI in the first year by streamlining your workflows into a unified system built for your agency's unique rhythm.

Join 150+ agencies with streamlined operations and boosted client retention

Automate media clipping and sentiment analysis to free up strategists for high-value ideation
Generate real-time client reports with AI-driven insights, cutting prep time by 70%
Integrate CRM and project tools for seamless campaign tracking, eliminating data silos

The "Fragmented Workflow" Problem

Endless manual media monitoring using tools like Cision or Meltwater steals 10-15 hours weekly from high-value client strategy sessions on narrative positioning

Disjointed client reporting leads to errors in pitch decks and performance recaps

Siloed tools like separate CRM and influencer platforms cause 2-3 day delays in coordinating outreach campaigns and tracking earned media coverage

Overwhelmed account teams juggle spreadsheets for budget allocation and ROI calculations

Reactive crisis response to negative brand mentions on social channels drains 20+ hours per incident without automated alert systems integrated with reputation management software

Fragmented knowledge bases in shared drives or wikis slow down onboarding new team members for ongoing campaigns by 2-3 weeks, leading to inconsistent pitch execution

Our Tailored AI Automation Transforms PR Operations

With over a decade of experience building for client-focused agencies, we've helped 50+ PR firms achieve enterprise-grade efficiency without the subscription sprawl.

Why Choose Us

At AIQ Labs, we don't assemble off-the-shelf patches. We engineer custom AI systems from the ground up, tailored to your PR firm's exact workflows—whether it's automating press release distribution or predicting campaign virality. This unified platform replaces your patchwork of tools with a single, owned asset that scales with your client roster. Picture your team liberated from grunt work, focusing instead on crafting narratives that win awards. Our proven track record includes reducing operational drag by 40% for mid-sized agencies, delivering industry-leading ROI through precise, bespoke integrations.

What Makes Us Different:

Deep analysis of your current media tools and client management processes to identify automation sweet spots
Deployment of AI agents that handle real-time sentiment tracking and automated stakeholder updates
Ongoing optimization to adapt as your campaigns evolve, ensuring long-term productivity gains

Unlock Quantifiable Gains for Your Agency

Slash Administrative Overload by 25+ Hours Weekly

Slash Administrative Overload by 25+ Hours Weekly: Manual tasks like compiling coverage reports from wire services and tracking mentions in Google Alerts consume your strategists' days. Our custom AI automates these via API integrations, freeing 25-30 hours per week per team member for billable client work—translating to $50K+ annual savings per account executive at standard $150/hour rates, with payback in under 3 months.

Boost Campaign ROI with Predictive Insights

Boost Campaign ROI with Predictive Insights: PR pros know intuition alone isn't enough for securing placements. Our AI forecasts media pickup rates using historical data from 500+ pitches and optimizes timing around editorial calendars, improving success by 35% based on benchmarks from 100+ campaigns across tech and healthcare sectors. This means higher client satisfaction, 20% more repeat business, and upsell opportunities without the guesswork.

Streamline Client Relationships Through Seamless Reporting

Streamline Client Relationships Through Seamless Reporting: Gone are the days of last-minute scrambles for deliverables using manual PowerPoint exports. Automated dashboards integrated with tools like Salesforce provide clients with real-time, branded reports on metrics like share of voice and sentiment scores—reducing revision cycles by 60% and enhancing retention rates to 90%+, as seen in our partner agencies handling Fortune 500 accounts.

What Clients Say

"Before AIQ Labs, our team spent Fridays buried in Excel pulling data from Meltwater for client recaps on earned media—it was killing our momentum on strategic planning. Now, the custom automation pulls metrics from our Salesforce CRM and media tools overnight, including AVEs and sentiment analysis. We've cut reporting time from 10 hours to under 2, and landed two new enterprise clients in Q3 because we could show data-driven results on coverage impact instantly."

Sarah Jenkins

Senior Account Director, Horizon Public Relations

"Integrating our disparate systems like HubSpot for leads and Traackr for influencers felt impossible with our subscription mess across 15+ tools. AIQ built a unified workflow that automates influencer tracking, contract approvals, and real-time sentiment alerts via Slack integrations. In the first month, we saved 15 hours weekly on monitoring, which let us pivot faster during a client's product launch crisis and retain them for a $250K multi-year contract."

Mike Rivera

Operations Lead, Vanguard Communications Group

"As a growing firm scaling from 20 to 50 staff, onboarding new hires was chaotic with scattered campaign notes in Google Drive and Dropbox folders. Their AI knowledge base has changed that—it's like having an institutional memory that queries our past pitches, media lists, and client briefs automatically using natural language search. We've reduced ramp-up time from weeks to 3 days, and our error rate on deliverables like RFP responses dropped 40%, helping us win three mid-market accounts."

Emily Chen

Managing Partner, Apex Strategies Advisors

Simple 3-Step Process

Step 1

Discovery and Workflow Audit

We dive into your PR operations, mapping pain points like manual pitch logging and report generation to pinpoint automation opportunities tailored to your client cadence.

Step 2

Custom Design and Prototyping

Our engineers craft a bespoke AI blueprint, integrating your tools into a seamless system—think automated media alerts and dynamic client portals—ensuring it fits your agency's unique scale.

Step 3

Deployment and Optimization

We roll out the solution with full training, then monitor and refine it based on real campaign data, delivering ongoing efficiency gains as your business grows.

Why We're Different

We build from scratch with advanced code, not no-code hacks, ensuring your automation withstands high-volume campaigns unlike fragile assembler tools
True ownership means no endless subscriptions—your PR system becomes a proprietary asset that appreciates with your agency's growth
Deep PR expertise drives integrations that understand nuances like sentiment scoring for brand protection, not generic connectors
Scalable architecture handles seasonal spikes in media monitoring without breakdowns, setting us apart from rigid off-the-shelf options
Focus on ROI metrics specific to agencies, like billable hour recovery, rather than vague productivity claims
In-house platforms prove our capability—we've deployed similar systems for our own content ops, guaranteeing production readiness
Client-centric customization avoids one-size-fits-all pitfalls, adapting to your mix of B2B and consumer PR workflows
Proactive optimization post-launch keeps your system evolving with industry shifts, like AI-driven search changes
Eliminate integration nightmares by creating a single source of truth for client data, reducing errors that plague multi-tool setups
Enterprise-grade security for sensitive client info, compliant with PR ethics standards, unlike lightweight agency assemblers

What's Included

AI-powered media monitoring that scans 1,000+ sources in real-time for brand mentions and sentiment
Automated pitch personalization engine generating tailored outreach based on journalist preferences and past coverage
Custom client dashboards with interactive ROI visualizations and campaign progress trackers
Seamless CRM integration for lead nurturing from event coverage to follow-up engagements
Predictive analytics for campaign forecasting, using historical data to optimize timing and channels
Automated report generation with branded templates, pulling data from multiple tools instantly
Crisis alert system that flags negative sentiment and suggests response strategies
Internal knowledge base AI that organizes past campaigns for quick team reference
Influencer matching algorithm scoring prospects by relevance and engagement potential
Budget tracking automation linking expenses to outcomes for precise client billing
Voice AI for handling media inquiries 24/7, qualifying requests before human handoff
SEO optimization for PR content, ensuring visibility in generative AI search engines

Common Questions

How does your automation handle the unique variability of PR campaigns?

PR campaigns aren't linear—they surge with launches and quiet during planning. Our custom AI adapts dynamically, using machine learning to prioritize tasks like real-time monitoring during peaks or automated archiving in lulls. For instance, we integrate with your project management tools to scale resources automatically, ensuring no over- or under-utilization. Agencies we've partnered with report 30% faster campaign turnarounds, as the system learns from your past successes to preempt bottlenecks. This isn't a rigid template; it's engineered for your agency's rhythm, backed by our experience with 50+ variable workflows.

What kind of time savings can a mid-sized PR firm expect?

Based on benchmarks from our clients, mid-sized firms (20-50 staff) typically save 20-35 hours weekly on repetitive tasks. This breaks down to 10 hours from automated reporting, 8 from media clipping, and 7 from data entry across tools. One partner firm reclaimed enough time to add a new client without hiring, boosting revenue by 25% in six months. We quantify this during discovery with your current metrics, then track ROI post-deployment—our systems deliver measurable efficiency from day one, often paying for themselves in 4-6 months through billable hour gains.

How do you ensure data security for sensitive client information?

Security is paramount in PR, where client confidences drive trust. We build with enterprise-grade encryption, role-based access, and compliance with standards like GDPR and SOC 2. Your data stays in a unified, owned system—no risky third-party APIs. For example, our crisis response AI processes mentions locally to avoid leaks. We've audited systems for agencies handling celebrity clients, ensuring zero breaches. Post-launch, we provide ongoing vulnerability scans and training, so your team operates confidently without the headaches of fragmented tool permissions.

Can this integrate with our existing PR software stack?

Absolutely—our strength lies in deep, two-way integrations with tools like Cision, Meltwater, or your CRM (e.g., HubSpot, Salesforce). We avoid superficial connections by engineering custom APIs that sync data bidirectionally, creating a single truth for campaigns. A recent project unified a firm's Google Workspace, Asana, and media database, eliminating manual exports that caused 15% error rates. We start with a full audit to map your stack, then build scalable bridges that grow with new tools, ensuring no workflow disruptions during transition.

What's the timeline for implementing enterprise automation?

Timelines vary by complexity, but most PR firms see a MVP in 6-8 weeks: 2 weeks for audit and design, 3-4 for build and testing, and 1-2 for deployment with training. Full optimization follows over 3 months as AI learns your patterns. For a 30-person agency, we delivered automated reporting in 5 weeks, with full campaign integration by week 10. This phased approach minimizes disruption—your team stays productive while we handle the heavy lifting, backed by our track record of on-time deliveries for deadline-driven industries.

How is the pricing structured for custom PR automation?

We price based on your needs, not cookie-cutter plans—starting at $15K for core workflow automation, scaling to $50K+ for comprehensive systems with predictive features. This includes discovery, build, and 3 months support, with ROI often realized in 3-6 months via time savings. Unlike subscriptions that compound costs, you own the system outright, avoiding ongoing fees. We provide a detailed proposal post-audit, factoring in your team size and campaign volume, ensuring transparency and alignment with your budget for maximum impact.

Ready to Get Started?

Book your free consultation and discover how we can transform your business with AI.