Stop Missing Out on High-Value B2B Contracts Custom AI Lead Generation That Fits Your Shop's Workflow
Imagine turning your shop's idle machines into a steady stream of projects—without the guesswork of cold calls or generic lists. We're talking 30-50% more qualified leads tailored to your fabrication expertise, all integrated into your daily operations.
Join 150+ fabrication shops boosting their pipeline with targeted AI leads
The "Lead Drought" Problem
Chasing Generic Leads That Don't Align with Your Structural Steel or Custom Machining Capabilities
Wasting Shop Floor Time on Low-Quality Prospects from Broad Contractor Databases
Struggling to Find Commercial Projects Needing Your Specialized Pipe Welding or Precision CNC Routing Expertise
Dealing with Inconsistent Lead Flow During Off-Season Downtime
Manual Follow-Ups Eating into Your Welders' and Machinists' Productive Hours on the Production Floor
Overlooking Local Sheet Metal or Assembly Partners Due to Outdated Trade Show Networking Methods
Our Tailored AI Lead Engine: Built for Your Fabrication Workflow
We've powered lead gen for over 50 manufacturing shops, from custom steel fabricators to precision CNC operations, delivering measurable ROI in under 90 days.
Why Choose Us
Let's be honest, off-the-shelf lead tools treat every shop the same—like slapping a generic blueprint on a custom build. You're probably thinking, 'My shop's different; we need leads for structural steel projects or HVAC component runs, not just any metalwork.' That's why we build your AI lead generation system from the ground up. We start by mapping your exact workflow: your quoting process, material specialties, and even regional project hotspots. Then, our custom engine scrapes targeted sources like construction bid boards, engineering forums, and supplier networks. It enriches leads with details like project timelines and budget ranges, scoring them for fit with your capabilities. Everything flows straight into your CRM or shop management software—no manual entry, no disconnected apps. It's like having a dedicated scout on your production line, spotting opportunities that align perfectly with your team's strengths. Flexible, scalable, and owned by you—not some subscription trap.
What Makes Us Different:
Why This Custom Fit Transforms Your Shop
Precision Targeting for Your Niche
Precision Targeting for Your Niche: No more sifting through irrelevant leads. Our system identifies general contractors needing your exact fabrication services—like custom steel railings for mid-rise developments or precision-machined components for HVAC systems—boosting close rates by 40%. You'll focus on what you do best: turning blueprints into durable builds, while we handle the hunt.
Steady Pipeline Without the Hustle
Steady Pipeline Without the Hustle: Fabrication shops often face feast-or-famine cycles around peak building seasons. This AI delivers a consistent 20-30 qualified leads monthly, enriched with project timelines, RFPs, and site specs, so your team spends less time prospecting and more on billable fabrication hours—potentially adding $150K in annual revenue from secured subcontracts.
ROI You Can Measure on the Shop Floor
ROI You Can Measure on the Shop Floor: Track every lead back to its source, from initial data scrape of permitting records to signed subcontract. Shops using our system report 25% faster bid wins on public works projects and reduced overhead from manual cold calls. It's field-tested efficiency, like upgrading your plasma cutter without the capital outlay.
What Clients Say
"Before AIQ Labs, we were drowning in generic leads that didn't fit our aluminum extrusion work for commercial fit-outs. Now, their system pulls in targeted RFQs from local GCs—last quarter alone, it landed us three $80K HVAC ducting projects we wouldn't have found otherwise. Setup took just two weeks, and it's integrated right with our CAD quoting software."
Mike Harlan
Shop Manager, Precision Fab Works – Specializing in Aluminum Extrusions for Commercial Construction
"I was skeptical about AI for leads in fabrication, but this custom build changed everything. It scored prospects based on our AWS-certified welding for structural components, helping us secure a repeat contract for 50 tons of steel beams on a downtown high-rise. We've cut our outreach time in half, and leads are up 35% since January rollout."
Sarah Kline
Operations Director, Metro Metal Crafters – Experts in Certified Structural Welding for Urban Developments
"Our shop specializes in custom prototypes for heavy equipment enclosures, and generic tools just missed the mark. AIQ's engine scrapes engineering forums and bid sites for the right fits—delivered 15 solid leads in the first month, two of which turned into $120K jobs for prototype runs on mining gear. It's like having an extra salesperson who never sleeps."
Tom Reyes
Owner, Apex Fabrication Solutions – Focused on Custom CNC Prototypes for Industrial Manufacturing
Simple 3-Step Process
Discovery and Custom Mapping
We dive into your shop's workflow—your specialties, past projects, and tools like CAD software. This ensures the AI is built around your unique needs, not a cookie-cutter template.
AI Engine Build and Training
Our team codes a tailored lead scraper and scorer, trained on fabrication data sources. We test it against your historical wins to fine-tune accuracy before going live.
Integration and Launch
Seamless hookup to your CRM or shop system, with real-time dashboards. We monitor the first leads, tweak as needed, and hand you full ownership—ready to scale with your growth.
Why We're Different
What's Included
Common Questions
How does this AI specifically target leads for custom fabrication shops?
We tailor the AI to your niche by training it on data from sources like construction plan rooms, supplier directories, and industry forums. For instance, if you specialize in stainless steel enclosures, it prioritizes leads from food processing plants or medical device builders. The system analyzes project specs, geography, and timelines to score leads—say, a 9/10 for a local hospital expansion needing your exact welding expertise. This isn't broad spraying; it's precise targeting that aligns with your shop's capabilities, reducing noise and boosting your hit rate. We've seen shops cut irrelevant pursuits by 70%, freeing up time for actual fabrication.
What's the setup time for this custom lead generation system?
Typically 4-6 weeks from kickoff to live leads, depending on your current tools. We start with a deep dive into your workflow—interviewing your team on past successful projects and integration needs. Then, we build and test the AI engine, ensuring it scrapes accurately without overwhelming your systems. For a mid-sized fabrication shop, this meant going from discovery to first enriched leads in 35 days, fully integrated with their ERP. It's hands-on but efficient, and we provide weekly check-ins so you're not left in the dark. Post-launch, it's mostly automated, with us handling tweaks for the first month.
How do you ensure the leads are high-quality and not just volume?
Quality comes from our custom scoring model, which weighs factors like project fit, budget alignment, and conversion likelihood based on your historical data. For fabrication, it might prioritize leads with detailed CAD requirements over vague inquiries. We enrich each with 10-15 data points—company size, past vendors, urgency—before delivery. One shop using this landed a $200K custom tank job from a lead scored 8.5/10, while ignoring lower ones. We aim for 20-40% conversion rates, not hundreds of junk contacts. Regular feedback loops let us refine it, keeping your pipeline lean and profitable.
Can this integrate with our existing shop management software?
Absolutely—integration is core to what we do. We connect directly to platforms like Shoptech or Global Shop Solutions, pushing leads into your job queue with auto-populated fields like material specs or deadlines. No more double-entry that slows down your fabricators. For a recent client with legacy ERP, we built secure APIs in two weeks, syncing leads to their quoting module. It creates a unified flow: a new lead from a bridge project triggers inventory checks and draft bids automatically. If your setup is unique, we custom-code the bridges, ensuring everything runs smoothly without disrupting shop floor ops.
What kind of ROI can a fabrication shop expect?
ROI varies, but our clients see 3-5x returns in the first year through higher win rates and efficiency gains. For example, a custom fab shop with $5M revenue added $300K in projects from 25 qualified leads, while saving 15 hours weekly on manual prospecting—that's like adding a part-timer without the payroll. We track metrics like cost-per-lead (often under $50) and lifetime value, tying it to your bottom line. It's practical: more contracts mean fuller machine utilization and overtime pay for your team. We provide dashboards to monitor this, adjusting as needed to hit your targets, like scaling for seasonal construction peaks.
Is this system scalable as our shop grows?
Yes, designed for growth from 10 to 100+ employees. We use robust frameworks that handle increased volume—say, from 20 leads/month to 100 as you expand into larger structural jobs. The AI learns from your successes, improving over time without rebuilds. A client started small, focusing on local HVAC, and scaled to regional suppliers; we just tuned the scrapers and boosted server capacity seamlessly. No lock-in fees—you own it, so it evolves with your shop, whether adding new fabrication lines or entering markets like renewable energy components. It's built to last, like your best machinery.
Ready to Get Started?
Book your free consultation and discover how we can transform your business with AI.