Stop Chasing Low-Quality Leads That Waste Your Welding Time Get a Custom AI Lead Engine Built for Your Shop's Needs
Imagine turning raw data from supplier directories and project bids into a steady stream of qualified leads that fit your fabrication capabilities—without the hassle of generic tools that don't understand mill tolerances or rush orders. We're talking 30-50% more conversions from prospects who actually need your custom metalwork.
Join 150+ businesses with consistent, high-ROI lead flows
The "Lead Drought" Problem
Scrambling for Jobs Amid Seasonal Slumps in Construction Demand, Like Winter Downturns Halting New Steel Frame Projects
Wasting Hours on Unqualified Inquiries That Don't Match Your Material Expertise, Such as Generic Requests for Off-Spec PVC Instead of Your Custom Stainless Steel Fittings
Struggling to Stand Out in Crowded Bidding Processes for Steel Fabrication Contracts on Platforms Like Dodge Data or PlanHub
Dealing with Inaccurate Prospect Data That Leads to Mismatched Project Quotes, Like Overestimating Load Capacities for Structural Beams
Overloaded Sales Team Juggling Manual Follow-Ups on Trade Show Leads from FABTECH and Supplier Referrals for Raw Material Sourcing
Missing Out on Repeat Business from Past Clients Needing Custom Aluminum or Stainless Steel Parts for HVAC or Architectural Applications
Our Tailored AI Lead Generation Solution
We've helped over 50 fabrication shops replace scattered tools with unified systems that deliver measurable ROI from day one.
Why Choose Us
Here's the thing: off-the-shelf lead gen software is like using a generic welder for precision aerospace parts—it just doesn't cut it for your unique workflow. At AIQ Labs, we build a custom AI lead engine from the ground up, tailored to your metal fabrication operations. We start by mapping your exact needs, like targeting clients who require specific alloys or tolerances. Then, our system scrapes targeted sources—think construction bid sites, engineering forums, and supplier networks—for ideal customer profiles. It enriches that data with details like project timelines and material specs, scoring leads based on how well they align with your shop's strengths. No more one-size-fits-all limitations. This flexible setup integrates seamlessly with your CRM and project management tools, creating a single source of truth. You're probably thinking, 'How does this fit my rush-order chaos?' We make it adaptable, prioritizing high-urgency leads so you never miss a tight-deadline fabrication gig. Built for you, not some template.
What Makes Us Different:
Why This Custom Fit Transforms Your Fabrication Business
Precision Lead Targeting That Matches Your Shop's Expertise
Precision Lead Targeting That Matches Your Shop's Expertise: Forget broad nets that pull in irrelevant jobs. Our AI analyzes prospect data against your specialties—like custom stainless steel brackets or aluminum extrusions for commercial builds—delivering leads with a 45% higher close rate on projects over $50K. You'll spend less time qualifying and more on profitable builds, boosting your monthly revenue by an average of 25% within the first quarter, as seen in structural steel shops.
Streamlined Workflows That Cut Admin Time in Half
Streamlined Workflows That Cut Admin Time in Half: Manual lead chasing is like grinding metal without a steady hand—inefficient and error-prone. We automate the entire pipeline, from initial scrape of bid docs to enriched profiles with CAD specs ready for your sales team. Shops using our system report saving 20+ hours weekly on prospecting, freeing up bandwidth for on-floor CNC machining and reducing quote turnaround from days to hours for weldment assemblies.
Scalable Growth Without the Subscription Overload
Scalable Growth Without the Subscription Overload: As your fabrication demands ramp up with bigger contracts, like multi-story steel framing jobs, our owned AI system scales effortlessly—no juggling multiple tools or surprise fees. It adapts to your evolving needs, like adding voice agents for quick bid follow-ups on precast concrete integrations, ensuring consistent lead flow even during off-peak manufacturing seasons and supporting 2x growth without added headcount or overtime costs.
What Clients Say
"Before AIQ, we were buried under generic leads from directories that didn't understand our focus on high-tolerance steel components for bridge girders. Their custom system now pulls in targeted inquiries from construction firms needing exactly what we specialize in— we've closed three major HVAC fabrication deals in the last two months alone, adding $150K to our pipeline and stabilizing our winter workload."
Mike Harlan
Operations Manager, Precision Steel Works (Specializing in Structural Steel for Infrastructure)
"Let's be honest, lead gen felt like welding blind without proper blueprints. AIQ built us an engine that scrapes bid sites like ConstructConnect and enriches data with project specs matching our CNC setup for aluminum panels. In six weeks, our sales team qualified 40% more viable prospects, and we're on track for our best quarter since expanding into architectural metal fabrication, with two $200K contracts secured."
Sara Lopez
Sales Director, Apex Metal Fab (Experts in CNC Aluminum Extrusions for Building Facades)
"We used to lose weeks chasing stale referrals from trade shows like IMTS. This AI setup integrates right into our CRM, prioritizing leads based on material needs like stainless steel tubing and urgency for enclosure deadlines. It's cut our follow-up time in half, and we've landed two repeat contracts for custom enclosures in medical facilities that we wouldn't have found otherwise—real game-changer for keeping our welders busy year-round."
Tom Reilly
Owner, Reilly Fabrication Co. (Custom Stainless Steel Enclosures for Industrial Applications)
Simple 3-Step Process
Discovery and Custom Mapping
We dive into your fabrication workflow—discussing your target clients, like structural engineers or OEMs, and pain points such as seasonal bid droughts. This ensures the AI is built around your exact specs, from alloy preferences to project scales.
AI Engine Build and Data Sourcing
Our engineers construct your dedicated lead gen system, setting up targeted scraping from sources like construction RFPs and metal industry networks. We enrich leads with verification steps to match your capabilities, creating a flexible pipeline that's ready to deploy.
Integration, Testing, and Launch
We connect it seamlessly to your CRM and tools, test with real scenarios like rush steel orders, and launch with full training. From there, monitor and tweak for optimal ROI, ensuring a steady flow of high-fit leads into your shop's operations.
Why We're Different
What's Included
Common Questions
How does your AI handle the variability in metal fabrication projects?
Great question—fabrication isn't one-size-fits-all, with everything from small custom brackets to large structural beams. Our custom AI learns your shop's specifics during the discovery phase, like preferred materials (steel, aluminum, etc.) and capabilities (CNC machining, welding tolerances). It then scores leads by matching incoming project details—pulled from bid sites or directories—to your strengths. For instance, if a prospect needs high-volume stainless parts, it prioritizes them over mismatched jobs. This reduces noise by 50%, and we fine-tune the model quarterly based on your close rates. No generic filters here; it's built for the real unpredictability of your workflow, ensuring leads align with what your team can deliver profitably. We've seen shops cut unqualified quotes by 40% this way.
What sources does the lead generation pull from for metal fab companies?
We focus on industry-relevant channels to avoid irrelevant noise. Think construction bid platforms like Dodge Reports or ConstructConnect, engineering forums, metal supplier networks, and trade publications such as MetalForming Magazine. Our AI scrapes ethically, targeting public RFPs, project announcements, and supplier referrals that indicate needs for custom fabrication. For example, it might flag a commercial builder posting about HVAC enclosures requiring sheet metal work. Data is enriched with details like location, scale, and timelines to ensure fit. This targeted approach delivers 3x more qualified leads than broad LinkedIn searches, and it's all compliant with data privacy regs. If your niche is aerospace or automotive, we customize the sources accordingly.
How long does it take to see results from this custom lead system?
You're probably thinking it sounds great but wonder about the timeline. Most fabrication clients see initial leads flowing within 2-4 weeks after launch, once we've mapped your needs and set up the scrapers. Full optimization, where the AI refines scoring based on your feedback, takes about 6-8 weeks. Take one shop we worked with: they integrated it with their quoting software and closed their first AI-sourced deal—a $80K steel framework project—by week five. ROI kicks in fast because we prioritize high-fit prospects, often yielding 20-30% more conversions in the first quarter. We provide weekly progress reports so you track it every step, and it's scalable—no long wait for value.
Can this integrate with our existing tools like ERP or CAD software?
Absolutely, integration is our specialty—we hate silos as much as you hate mismatched blueprints. We build deep, two-way connections to tools common in metal fab, like Epicor or Fishbowl for ERP, AutoCAD for design specs, or even Procore for project tracking. For example, a new lead's requirements can auto-populate in your quoting system, pulling in material costs from your inventory. This eliminates manual entry errors that plague many shops. Our custom code ensures it's robust, not brittle like no-code plugins. One client synced it with their CNC scheduling software, automating lead handoff to production—saving hours daily. If you have unique setups, we audit and adapt during discovery, making it a seamless extension of your workflow.
What's the cost structure for this lead generation service?
We keep it straightforward and ROI-focused, ditching the subscription chaos. It's a one-time build fee based on complexity—starting around $15K for a core system tailored to your fab shop—plus optional monthly optimization at $1-2K. No endless rentals; you own the AI outright, which pays off quickly. For context, clients typically recoup costs in 3-6 months through higher-close leads; one fabrication firm saw $200K in new contracts within four months, far outpacing the investment. We offer a free consultation to scope your needs and provide a precise quote, factoring in integrations like CRM or bid tracking. It's flexible—scale up as your business grows without locked-in fees.
How do you ensure leads are high-quality and not just volume?
Quality over quantity is key in fabrication, where a bad lead can tie up your shop for weeks. Our AI uses a custom scoring algorithm trained on your historical data—think past successful projects involving specific alloys or volumes. It evaluates prospects on fit factors like project specs, budget indicators from bids, and urgency signals. Low-scoring leads get filtered out automatically. For instance, if your strength is precision aluminum milling, it deprioritizes generic steel inquiries. We've helped shops boost conversion rates from 15% to 45% by focusing on these high-fit opportunities. Plus, built-in enrichment verifies details, reducing duds. It's like having a smart foreman pre-qualifying jobs before they hit your queue.
Ready to Get Started?
Book your free consultation and discover how we can transform your business with AI.