For PR Firms Juggling Client Campaigns and Media Pitches

Stop Relying on Make.com's Rigid Automations Own a Custom AI System Built for Your PR Workflow

PR agencies waste 25-40 hours weekly on manual pitch tracking and fragmented client reporting—our tailored solutions eliminate that, delivering enterprise-grade ownership without subscriptions.

Join 150+ businesses with seamless, owned AI workflows

Cut manual data entry in client reporting by 70%
Automate media monitoring and pitch follow-ups instantly
Gain real-time insights into campaign ROI without tool juggling

The "Fragmented Workflow" Problem

Manual Pitch Tracking Across Disconnected PR Tools Like Cision and Meltwater

Delayed Client Reporting Due to Data Silos in CRM and Media Monitoring Platforms

Scalability Limits in Managing Expanding Media Databases and Journalist Contacts

Inconsistent Follow-Ups on Media Inquiries Eroding Key Client Relationships

Compliance Risks in Handling Sensitive Press Releases Under GDPR and Industry NDAs

Overwhelmed PR Teams from Reactive Crisis Monitoring Without Real-Time Alerts

Tailored AI Workflows: Engineered for PR Precision

With over a decade of experience building custom systems for client-focused firms, we've empowered PR teams to reclaim control from subscription traps.

Why Choose Us

We craft bespoke AI integrations that replace Make.com's one-size-fits-all constraints with flexible, owned automations designed around your exact needs—like automating pitch personalization from CRM data or generating real-time sentiment analysis on media coverage. No more brittle zaps breaking under pressure. Instead, enjoy a unified system that scales with your campaigns, ensures data accuracy, and fosters deeper client trust through proactive insights.

What Makes Us Different:

Deep integration with tools like Cision or Meltwater for seamless media tracking
Custom AI models for predictive pitch success scoring based on journalist history
Ownership model: Deploy on your servers, no vendor dependencies

Unlock PR Efficiency: Benefits That Drive Results

Accelerated Pitch Wins

Our custom AI analyzes journalist preferences, beat assignments, and past interaction histories to prioritize high-conversion pitches, boosting placement rates by up to 35% in competitive media landscapes—far surpassing Make.com's generic triggers that overlook nuanced PR dynamics like embargo timings and source preferences.

Streamlined Client Reporting

Generate automated, branded reports pulling live data from CRM, media monitoring tools, and analytics platforms, saving PR teams 20+ hours monthly on deliverables and providing actionable insights like coverage sentiment analysis that strengthen long-term client relationships in this trust-driven industry.

Ironclad Compliance and Security

Built-in safeguards for handling confidential press materials, including encrypted storage and audit trails, ensure full GDPR, CCPA, and client NDA adherence, eliminating the risks of third-party tools like Zapier where sensitive PR data flows through unsecured external pipes.

What Clients Say

"Before AIQ Labs, our team wasted Fridays manually compiling coverage reports from scattered emails, Google Sheets, and Cision exports. Now, the custom dashboard aggregates everything automatically from our media tools— we've slashed that time by 50% and secured two Fortune 500 clients through more precise earned media insights."

Sarah Jenkins

Account Director, Horizon PR Agency

"Make.com handled basic automations, but scaling our crisis monitoring for executive announcements was a constant headache with workflow failures. AIQ's system has been flawless for eight months, delivering real-time sentiment alerts during a high-profile product launch crisis—it's like having a dedicated crisis comms specialist embedded in our workflow."

Michael Torres

Senior Strategist, Apex Communications

"We were hemorrhaging budget on disjointed subscriptions for pitch trackers like Prowly that barely integrated with our HubSpot CRM. AIQ's custom solution fused our CRM with proprietary media databases seamlessly, and owning the IP has eliminated vendor lock-in fees—our ROI surged 40% in the first quarter alone, funding a new account team hire."

Emily Chen

Operations Manager, Vanguard Media Group

Simple 3-Step Process

Step 1

Discovery and Mapping

We audit your current PR workflows, identifying bottlenecks like manual pitch logging or delayed approvals, to blueprint a system tailored to your client cadence.

Step 2

Custom Design and Build

Our engineers construct your AI-powered platform using advanced frameworks, integrating with your tools for features like automated sentiment tracking—delivered in 4-6 weeks.

Step 3

Deployment and Optimization

We deploy on your infrastructure, train your team, and refine based on live feedback, ensuring 99% uptime for your high-stakes campaigns.

Why We're Different

We build from code, not no-code limits, allowing true scalability for PR firms handling unpredictable campaign volumes unlike Make.com's rigid templates
Full ownership transfers all intellectual property to you, breaking free from vendor lock-in that traps agencies in endless subscription cycles
Our solutions emphasize deep, two-way integrations with PR-specific tools, creating a resilient ecosystem versus superficial connections that fail during press rushes
Proven in regulated environments, we prioritize data security for sensitive client info, where off-the-shelf options often expose vulnerabilities
We focus on predictive AI tailored to PR metrics like coverage sentiment, not generic automations that ignore industry nuances
No ongoing fees mean your investment compounds over time, unlike competitors' models that inflate costs as your firm grows
Our team includes former PR ops experts who understand client-relationship pressures, ensuring solutions align with your consultative style
We deliver unified dashboards that consolidate campaign data, eliminating the tool-juggling that erodes team focus in client-facing roles
Scalable architecture handles seasonal spikes in media pitches without performance dips, a common pain with subscription-based assemblers
Post-launch support includes custom tweaks, fostering long-term partnership rather than one-off setups from typical agencies

What's Included

AI-driven pitch personalization engine that crafts tailored messages using journalist data from your CRM
Real-time media monitoring dashboard with sentiment analysis for proactive crisis response
Automated client reporting generator that compiles coverage metrics into branded PDFs
Seamless integration with PR tools like Cision, Muck Rack, and Google Alerts for unified data flow
Predictive lead scoring for journalist outreach, prioritizing based on response history and beat relevance
Custom approval workflows for press releases, ensuring compliance before distribution
Voice AI agent for handling inbound media inquiries 24/7, qualifying opportunities instantly
Internal knowledge base that auto-indexes past campaigns for quick team reference
ROI tracking module that links media placements to client revenue impacts
Scalable API endpoints for expanding to new services like influencer tracking
Secure, on-premise deployment options to protect confidential client strategies
Performance analytics suite benchmarking your campaigns against industry standards

Common Questions

How does your custom system differ from Make.com for PR automations?

Make.com excels at simple zaps but falters with complex PR needs like contextual pitch personalization or real-time sentiment tracking across multiple media sources. We build bespoke AI systems using robust code frameworks, integrating deeply with your CRM and tools like Cision. This means no more broken workflows during high-pressure launches—your system owns the logic, scales effortlessly, and avoids subscription fees. For instance, we've helped firms automate 80% of follow-up tasks, reclaiming hours for strategic client work. Ownership ensures flexibility; tweak it anytime without vendor approval.

What PR-specific challenges does this solve?

PR firms often grapple with fragmented data from pitches, coverage, and client feedback, leading to missed opportunities and strained relationships. Our solution unifies these into a single AI platform: automate pitch tracking to spot patterns in journalist responses, generate instant reports for client meetings, and monitor crises with predictive alerts. Unlike off-the-shelf tools, it's custom-built for your workflow—handling nuances like embargoed releases or multi-channel campaigns. Clients see 30-50% faster response times, directly boosting retention in this relationship-driven field.

How long does it take to implement, and what's the cost structure?

Implementation typically spans 4-8 weeks, starting with a workflow audit to map your exact needs. We prioritize quick wins, like automating reporting, for early ROI. Costs are project-based—one-time investment from $25K-$75K depending on scope—no monthly subscriptions. This contrasts with Make.com's ongoing fees that can exceed $10K annually for scaled use. You own the system outright, with optional maintenance at a fraction of rental costs, allowing full control and budget predictability for your agency.

Can this integrate with our existing PR software stack?

Absolutely. We specialize in two-way API integrations with platforms like Meltwater, Salesforce, or Asana, creating a seamless fabric without data silos. For PR firms, this means pulling live media data into your dashboard for instant analysis or pushing approved pitches directly to distribution tools. Our engineers ensure compatibility from day one, with built-in error handling to prevent disruptions. One client integrated their entire stack in under a month, reducing manual exports by 90% and enabling data-driven decisions that enhanced client pitches.

What security measures are in place for client confidential data?

Security is paramount in PR, where leaks can damage reputations. We deploy systems with end-to-end encryption, role-based access controls, and compliance with GDPR/CCPA standards. Unlike cloud-dependent tools like Zapier, our owned solutions can run on your secure servers, minimizing third-party risks. Features include audit logs for all data movements and AI-flagged anomalies in sensitive releases. We've audited systems for firms handling executive comms, ensuring zero breaches while maintaining audit-ready trails for client trust.

How do we get started, and what support is provided post-launch?

Start with a free 30-minute consultation where we review your workflows and outline a custom plan. Post-launch, we offer comprehensive training sessions for your team, plus 3 months of optimization support to refine based on real usage. Ongoing, our retainer is flexible—hourly or annual—for updates like adding influencer modules. This builder approach ensures your system evolves with your firm, unlike static subscriptions. Many clients report full team adoption within weeks, transforming daily operations.

Ready to Get Started?

Book your free consultation and discover how we can transform your business with AI.